How to Open a Sportswear Wholesale and Manufacturers Business
2Min Read
All thanks to the growing awareness, endorsements by the celebrities and social media has made the demand of sportswear to sky rocket.
Reebok
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MBOs are next big thing says Rishab Soni, MD, SSIPL
2Min Read
SSIPL runs 380 stores of premium brands including Nike, Clarks, Levis, Benetton, Asics and Lotto, and is the market leader of footwear category.
Adidas hits the bulls eye in profit making
1Min Read
The Adidas brand itself, famed for its three-striped logo, saw global sales jump 20 percent, driven by strong demand for its retro-inspired Adidas Originals trainers and its Adidas neo urban fashion line.
Nike closes 35% stores in India to evade further losses
1Min Read
US sportswear maker Nike is only left with around 200 stores at present.
Adidas receives green signal from the government for FDI in retail
1Min Read
Adidas is planning to open around 30-50 company -owned stores across the major cities of the country by 2020.
Reebok, Adidas to redesign the marketing strategy: Set to enter tier 2 markets and small towns
1Min Read
World's leading shoe maker Reebok and Adidas are restructuring the marketing strategy with a vision to boost the sales.
Nargis Fakhri unveils Reebok store in Bollywood style
1Min Read
Bollywood actor, Nargis Fakhri launched the new store of Reebok store in the Greater Kailash M block market, Delhi.
New retail initiative by Adidas
2Min Read
German sportswear giant, Adidas, has given 'ownership' of one franchisee retail store to each of its 75 employees in India
Double edged smartness
3Min Read
Designers and brand ambassadors work together towards brand recognition.
The missing sync
3Min Read
Marketing is ineffectual if there is a lack of integration between production, distribution and marketing.
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