E-commerce is all about technology ;- here are some of the facets of it
3Min Read
Technology has the massive role in propagating the growth. The role of technology is just not restricted to being the foundation of e-commerce.
retail technology
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How Big Data helped this online retailer drive better traffic and footfall
2Min Read
Furthermore, it is now important for eRetailers to focus on delivering something more valuable, something more personalised and price competitive.
How hypermarkets can structure non-monetary loyalty programs around customers' values
2Min Read
With the rising consumer expectation and fierce market competition, retail brands are betting on consumer loyalty programs to engage well with their customers.
How Data Analytics is changing the future of retail industry
3Min Read
Managing and channelizing data to work towards customer delight as well as generate healthy profits is crucial to survive prosperously.
Why big data & artificial intelligence can be a game changing tool for retailers
3Min Read
The advent of technology and digital applications has enhanced the space to explore and maximise online avenues for online shopping - and this e-commerce space has grown by leaps and bounds.
How technology is helping India's fashion retailers fulfil their true potential?
4Min Read
Many retailers believe that connecting with customers via apps is an easy solution and that apps are cost-effective to build. Unfortunately, this is far from the truth.
How analytics helps eCommerce companies increase conversions?
3Min Read
Over 86 per cent of eCommerce customers in a recent study by Forrester Research said that when retailers personalise, and personalise well, they are influenced to buy more.
8 smart practices around competitive pricing in eCommerce
4Min Read
We bring to you a list of competitive pricing strategies that we have seen being played out across online retailers in 10 countries that we actively monitor and analyse.
Connected Retail: Redefining Customer Engagement
3Min Read
With the evolution of technology consumers are present on multiple channels offering more opportunities for marketers to know and understand them.
Retailers betting big on Smart Call Management System
2Min Read
Customer experiences are being created by harnessing the power of technology and adopting customer oriented practices and it is important, when the whole ecosystem is trying to remain ahead of their competition.
Improve efficiency with Big Data
3Min Read
Retailers need to leverage the enormous data they collect, in a bid to understand consumers better.
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