Retail Trends

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Is the New Age Marketing focusing more on Millennials than the Baby Boomers?

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Today, amid endless options, customer retention has become a tough task at office for retailers. While brands are looking at innovative ways at winning customer loyalty it often is short-lived.

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Retail Trends to watch out for in 2017

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With technology leading the world into an era where everything 'futuristic' is doing a virtual handshake with its existing version, interesting times are ahead for retail sector with innovation paving the path for sectoral growth.

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Women stay ahead in the race of online shopping: Study

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Attractive deals & discounts, hustle free experience, choice of compare prices and COD are some of the driving factors that have propelled online shopping.

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4 factors that will make Indian retail a $1 trillion market by 2020

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India's retail market that is currently pegged at $600 billion will almost double its worth to $1 trillion by the year 2020.

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Emerging retail trends that will pave the runway

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According to a 2007 report by McKinsey & Co., India is set to grow into the fifth largest consumer market in the world by 2025. Thus it is evident that India still has a huge scope for growth and development in the organized retail sector.

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5 Reasons that Propelled Fabindia to nab 1,000 cr Sale

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Fabindia, started back in 1960, to market craft traditions of India globally, transformed this 'old school' ethnic wear industry with its crafts-based, contemporary and affordable product line.

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Top 10 Predictions for FMCG in India in 2016

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After a lull of 2 years in a row, 2015 saw some steady growth in terms of deal makings for FMCG industry in India. With a new a fiscal lying ahead, here are some top foresights on the trends that will shape the FMCG and services industries in 2016.

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Web-enabled Offline Sales must for Brick-and-Mortar

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In 2016, we can expect to see brick-and-mortar retailers go creative with online shopping options for their brands, enhancement of customer service experience, price and product elasticity and greater focus on loyalty.

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Fashion still holds the top spot in eCommerce horizon

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As per Snapdeal, one out of every three orders placed on its platform in 2015 was from the 'fashion' category which included products like apparels, footwear and other related accessories.

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Trends of 2016: Millennial rush, Omni-channel & Social Retailing, and 'Pace' of Retailing

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The present study is based on the perceptions, buying behaviour and satisfaction of the consumers in Indian market. The Indian consumers are noted for the high degree of value orientation.