When there are over 200 million active social media users in a country, a feedback often makes or breaks the deal. This new age conversation between the retailer and a customer is taking form as social commerce, a new-age retail trend.
Tech trends in retail change with seasons. After phygital, click & collect, conversational commerce and even video commerce, cameracommerce is the new kid on the block. Can this new process of click, look, buy change the future of shopping? Let's find out
From understanding a customer's buying behavior to helping them buy what they like, technology has changed the shopping experience of a tech savvy customer. But is technology helping retailers analyze customer satisfaction? Let's know more.
The past two years have seen their fair share of hype about the line between online retailing and brick-and-mortar selling becoming increasingly blurred. And this trend isnt over yet. In fact, the line just gets blurrier.