An individual's desires to feel relaxed, and have some leisure time for himself/ herself can only be curbed to an extent, the brands as well as customers evolved in terms of their offerings and demands, respectively.
India's e-commerce market was worth about $2.5 billion in 2009, it went up to $6.3 billion in 2011 and to $16 billion in 2013 and is expected to touch whopping $56 billion by 2023.