Initializing...

Top Retail Brands

Trends

This section covers the news-based features that identify what are the latest trends ruling the retail sector.

Showing 1 - 15 Articles out of 789

Increased internet penetration and the rise of social media has led to the genesis of Influencer Marketing or ‘Digital word-of-mouth’. Influencer marketing is a collaborative brand marketing strategy wherein retailers partner with social media ‘influencers’ to create authentic engagement around their products.

BY Guest author  |  Aug 14, 2018  |  comments ( 0 )  | 

Affordable Pricing  This is a landmark moment for IKEA after it got FDI approval in 2013 that allowed 100% FDI for single brand retailers in India. IKEA has been sourcing from India for its global stores for more than 30 years. Its plan to open retail stores in 40+ cities across the country, reinforces its long-term commitment

BY Shipra Srivastava  |  Aug 14, 2018  |  comments ( 0 )  | 

Google is ranked among the most influential brand closely followed by online retailer Amazon while Jio is on third spot. This data has been released by leading research agency Ipsos. The data has been based on online study of 1000 nationally representative affluent audiences, primarily native to metropolitan area. As per Ipsos, the

BY Shipra Srivastava  |  Aug 02, 2018  |  comments ( 0 )  | 

India has emerged as one of the world's fastest growing fashion markets over the years. Traditional brick-and-mortar brands are increasingly adopting digital channels for engaging with and selling to Indian consumers while maintaining their competitive positioning. In order to help these brands understand and eliminate reasons for

BY Indian Retailer Bureau  |  Aug 01, 2018  |  comments ( 0 )  | 

Consumption in India is undergoing a gradual, yet tectonic shift. Consumer expenditure in India is expected to grow at 12 per cent year-on-year till 2022, driving the consumption of the growing urban population, two-thirds of which live in 400+ tier 2 and below cities[2].Therefore, aspirational demand for branded products from these

BY Shipra Srivastava  |  Jul 31, 2018  |  comments ( 0 )  | 

With tech innovation taking over every sector, especially food and retail, a host of new startups have turned to asset-light model instead of the traditional business model like mom-and-popstores. These asset-light models help startups grow rapidly, all while they save time, money and efforts. But what is this business model and why

BY Shwetha Satyanarayan  |  Jul 31, 2018  |  comments ( 0 )  | 

H&M – 30.4 million (Global Average Monthly Searches) Started In 1947 as womenswear store ‘Hennes’ opened in Sweden, today, the H&M is one of the largest fashion retailers with global presence in 69 markets with strong digital presence. As of 31 May 2018, the brand operates over 4,801 stores

BY Shipra Srivastava  |  Jul 26, 2018  |  comments ( 0 )  | 

New Delhi: Walmart India, the wholly owned subsidiary of Walmart Inc., today has announced the opening of its first business-to-business (B2B) Fulfillment Centre (FC) in Uttar Pradesh. This becomes Walmart India’s second FC in India, after the first one opened in November 2017in Bhiwandi, Mumbai. With the objective of

BY Indian Retailer Bureau  |  Jul 23, 2018  |  comments ( 0 )  | 

New Delhi: The e-commerce revolution and the upsurge in digital technologies are fundamentally transforming shoppers' expectations. This is transformation also has a major bearing on the function of brick-and-mortar stores, which now need to render more useful and entertaining customer experiences. As trends advance globally, mall

BY Guest author  |  Jul 19, 2018  |  comments ( 0 )  | 

The current share of Indian fashion market is estimated at $70 billion. However, the contribution of online fashion stands at around $4 billion, and per the industry report $30bn of this market will be digitally influenced by 2020. No doubt, online fashion is ruled by biggies such as Myntra, Jabong amongst others, but there many

BY Shipra Srivastava  |  Jul 12, 2018  |  comments ( 0 )  | 

From a bean bag to a high bar stool and bold colours to artistic work, office décor has undergone a sea of change. The office furniture market alone is estimated to grow to $13.58 billion by 2021 in India. As more startups and co-working office spaces take birth in the office culture, demand for vibrant, lively office spaces and

BY Shwetha Satyanarayan  |  Jul 11, 2018  |  comments ( 0 )  | 

The e-commerce revolution in past few years has turned the table upside down in the retailing ecosystem as half of retailing sales goes to e-commerce channels. The tough competition e-commerce is giving to the shopping malls is revamping the traditional shopping culture rapidly. Factors such as population, urbanization, growing demand

BY Guest author  |  Jul 11, 2018  |  comments ( 0 )  | 

New Delhi: Indian consumers have evolved in making their purchases through different channels. And keeping pace with their demands, retailers, e-commerce players and shopping malls too have rationalized their strategies in devising a sale event. Brick and mortar stores which used to host seasonal sale or clearance sales for a

BY Sharmila Das  |  Jul 07, 2018  |  comments ( 0 )  | 

Richard Thaler, the Economics Nobel Prize winner of 2017 had praised demonetization, stating that it was the first step towards going cashless. The demonetization drive of November 2016 is still being talked about widely and there is much debate over whether it has been beneficial for the Indian economy or not. One of the only results

BY Guest author  |  Jul 04, 2018  |  comments ( 0 )  | 

Two hundred minutes. That’s the average time spent per day by mobile internet users and it’s expected that a whopping 370 million active social media users will be present in India by 2022. When such a massive number of internet users are taken over by social media, its little wonder that social commerce is evolving as the

BY Shwetha Satyanarayan  |  Jul 04, 2018  |  comments ( 0 )  |