Lenskart set to roll out 500 offline stores for a powerful presence

The company is currently present in 29 cities through 70 stores. The addition of 500 new shops will be through the franchisee route.
Lenskart set to roll out 500 offline stores for a powerful presence
New Delhi: To boost its offline presence, Lenskart, the prescription eye glasses e-tailer, is planning to add 500 brick-and-mortar stores across the country in the next six months. 
 
Lenskart currently has 70 stores operating through franchisees in 29 cities. The company said the shops in a way will complement its business. 
 
Lenskart CEO Peeyush Bansal said the addition of 500 new shops will be through the franchisee route. And out of this, 100 will be exclusive stores and the rest will be shop-in-shops.  
 
The company is also aiming to aggressively spread out its in-home eye-check up business, which lead it to acquire more than Rs 2.5 crore revenue from the service.
 
“We partner eye specialists for the in-home checkups and we are rapidly scaling this up. This is an untouched market. We want to take up the number of eye-check-ups per day to 5,000 by this year end,” said Bansal. Lenskart will invest more than 1.2 crore in the coming months.     
 
The funding for its expansion foray will be from the amount it had raised early in January to the tune of Rs 135 cr in series C round of funding from a consortium of investors led by TPG Growth. 
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