Adidas hits the bulls eye in profit making

The Adidas brand itself, famed for its three-striped logo, saw global sales jump 20 percent, driven by strong demand for its retro-inspired Adidas Originals trainers and its Adidas neo urban fashion line.
Sports apparel

Adidas, German sportswear is reported to have jumped third-quarter profits.
The lift happened by a surge in sales of its own-brand trainers and apparel.
The company also sponsors English Premier League giants Manchester United and has confirmed to improve its outlook for the year, bolstered by high-profile sponsorships during the Euro 2016 football tournament and the Rio Olympics, as well as collaborations with big names like Kanye West, as per the reports published by AFP.
Karsten Rorsted, the new Chief Executive, who took the charge from the beginning of October said, "2016 will be a record year for the Adidas group with truly exceptional results."
As reports suggest for the July to September period, the group's net profit soared by 24 percent to 386 million euros ($428 million) compared to the same period a year earlier.
Group revenues grew by 14 percent to 5.4 billion euros.
The Adidas brand itself, famed for its three-striped logo, saw global sales jump 20 percent, driven by strong demand for its retro-inspired Adidas Originals trainers and its Adidas neo urban fashion line.
Sales of its Reebok brand were up seven percent.

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