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How Women Power Is Creating A Difference In Retail?

Women’s Day is a remarkable occasion to celebrate the spirit of womanhood. There are many woman in retail who have created a difference, though the article we are endeavouring to identify few of them.

Tags: Foodhall, Louis Vuitton, Godrej Nature’s Basket, Women's Day, Ayesha Accessories,

BY Shipra Srivastava  |  Mar 07, 2018  |  comments ( 0 )  | 
How Women Power Is Creating A Difference In Retail?

Indian retail industry is blooming like never before owing to which seeking unprecedented participation from women and contributing a lot of growth in this segment. Retail is proving lucrative profession from them and there is an urge seen in women to join retail industry without any qualms thereby spoiling the age old tradition of running homes and killing their in capabilities. On occasion of women’s Day we at indianretailer.com top five women who have really make a difference.

Avni Biyani, Concept Head, Foodhall

The credit for scaling up the most premium retail chain Foodhall goes to retail giant Kishore Biyani's daughter  Avni Biyani. She joined the Future Group in 2011 and at the age of 27 she conceptualised and incorporated  Foodhall, which has since grown into one of India’s foremost lifestyle food retail destinations. Targeted to premium segment, Foodhall appeals to every food connoisseur with its custom-made gift hampers, monthly thematic festivals, beautiful display of fruits and vegetables, a spice station, live demo kitchen and fresh sampling of ingredients in the best possible combinations.

The chain is part of the listed Future Retail Ltd—it has Future Group’s other popular retail formats, including Big Bazaar, fashion store chain fbb, small store chain Easyday, and furniture retail chain HomeTown. In 2016-17, the company had a turnover of Rs17,100 crore.

In a recent media interaction Avni said "Before launching Foodhall, we noticed a gap in the retail industry for gourmet food. There was an absence of brands that sold premium and exotic food. Foodhall identified the gap in the food market and attempted at closing it with an exhaustive range of offerings curated specially for the food connoisseur.",” says Biyani.

Sunaina Kwatra, Country Manager, Louis Vuitton India 

Louis Vuitton is one of the world's leading international fashion houses and the world's most valuable luxury brand. The brand has a huge legacy behind it and is operational to Indian market for a while now. Sunaina began her association with the brand in 2016. Under her leadership the brand is scaling.

In an recent interaction with indianretailer.com she said, “So far our journey has been incredible; it is just beginning for us. Presently, we have three stores and we are already in the process of expanding our store located at Emporio mall, same time, we are very bullish to further grow our business in Mumbai. Also, now are looking to go online that would be the extension to our brick and mortar retail.”

Speaking on market scenario she said. No doubt,’ bridge to luxury’ is growing at exponential rate here.  India is very value driven market and gradually moving towards ‘bride to luxury’ and luxury might be the next category which will see the growth.”  

Jacqueline Kapur Co-founder and President of Ayesha Accessories

Ayesha is India’s fastest growing high street accessory brand. Started by Jacqueline Kapur and supported by her daughter Ayesha Kapur.Ayesha accessories are increasingly being viewed as an affordable brand for young woman with a great fashion sense. With the quirk in the styles and in line with the global trends Ayesha has recorded fantastic sales with high footfalls. The brand today has total 62 MBO’s and EBO’s across the country. Ayesha Accessories is a vibrant and ever expanding company. Ayesha is more than just a fashion jewellery retailer, it's a brand that takes the leading edge on fashion and brings fun & innovation. Kapur is keen to take the brand overseas as well.

Avani Davda, Managing Director, Godrej Nature’s Basket 

Avani Davda was the first CEO at Tata Starbucks and at 33, the youngest CEO in the Tata Group. In 2014, she ranked 13 on 'The Most Innovative Women in Food and Drink' list in Fortune and Food & Wine. After quitting from Starbucks she joined as the managing director of its gourmet retail business, Godrej Nature’s Basket in 2016.  

Highlighting the expansion plans, Avni said, “We are going to create fresh and finest kind of food experience for India that would be the combination of physical store as well as digital experience. As far as our growth plans are concerned we aim to cross 1000 cr mark by 2020.”

Nathasha A R Kumar, Founder & CEO- Vajor

Vajor, a private label dealing in Fashion & Lifestyle products of unmatched aesthetics, quality & price points is founded by Nathasha. Starting her entrepreneurial journey at the age of 17, she came back to India in 2010 to be able to participate in my own country’s growth story. With more than 5 years of experience in the B2B garment industry, She could implement my learning’s and lay the foundation of my own ventures. Be it forecasting, product development, content creation, team building or sales, I dug my fingers deep to create the smoothest running mechanism in my company.

Highlighting the growth plans she said, “I strongly believe that a brand’s success lies in harmonious growth. Gaining an organic following, building a community, maintaining healthy & eco-friendly practices is what Vajor boasts of. Achieving 200% YOY growth, my current checklist comprises of working on the Omni-channel strategy and taking Vajor offline & international.”

Over the years we worked very hard to achieve these targets and finally opened our first brick and mortar store in Pune early this year followed by second store in Chennai.

 





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