Aiming to further strengthen its foothold in the country, Red Ribbon Advisory Services (RRAS), a part of UK-based Red Ribbon Asset Management Plc has joined forces with Franchise India, one of Asia's largest integrated franchise solution companies. Franchise India will help RRAS to bring on board high net worth individuals and family business looking to participate in the India’s start up story.
Under this tie up, Franchise India will help RRAS strategise, get franchisees to grow the brand and implement their business strategy to accelerate the company’s visibility in India. Franchise India will act as a brand distributor and franchise model for RRAS and will target to appoint 500 distributors and channel partners for RRAS in India.
Commenting on the tie-up, Aditya Kanoria, CEO, Red Ribbon Advisory Services said, “We are positive that the partnership with Franchise India will help us establish our presence PAN India. Through our franchise, we are looking forward to incubating brick-and-mortar start ups in India and playing our role in contributing to the ‘Make in India’ story.”
“With the proven expertise that Franchise India brings to the table, we are sure to see rapid growth for the company in the coming months which will help us achieve new heights,” he added.
Red Ribbon promotes scalable projects that are incubated by investing its own capital in specifically chosen projects that meet their stringent selection criteria for incubation. Once a project is launched, an industry leader from the relevant sector is appointed as CEO to head the project and deliver the growth plan. The project is further developed and made ‘Finance Ready’ by crossing key gestation milestones, which significantly reduces risk profile for the investor.
The advisory firm extends these opportunities as a structured product for angel investors. This enables the investor to be free of the hassle related to identifying, vetting and engaging with the startup. Red Ribbon intends to develop a network of angel investors across India with a special focus on Tier II and III cities.
“We are glad to partner with RRAS and believe in their unique way of incubating brick and mortar start-ups. We are optimistic to help them appoint the right distributors and franchisees across the country. With our expertise in strategising and implementation, we are sure to escalate the penetration and scalability of RRAS in India and also raise funds for them,” said Gaurav Marya, Chairman, Franchise India Holdings Ltd.
Supporting PM Modi’s ‘Make in India’ initiative, Red Ribbon aims at offering growth prospect to the traditional ‘brick-and-mortar’ businesses which have the potential to transform India into a manufacturing hub and generate employment opportunities.