How maternity fashion has evolved in India

Today, maternity clothing is much more reflective of personal style and differs from person to person. The baby-doll dresses of the '60s to sheer ensembles worn by modern celebrities, the maternity fashion has changed over the years.

Being a woman takes a lot of coconuts. But we understand the need to be comfortable and confident, no matter what changes your body is going through. These days there is no need to conceal your bump and women wear fashionable maternity clothes that flatter your shape throughout your nine months of pregnancy. We all want maternity look like Anushka Sharma, Kareena Kapoor Khan, Blake Lively, and Angelina Jolie while taking a stroll in the streets or dipping in the pool. 

We are here to sort your maternity wardrobe by putting these trendy, flattering, and unique options together that’ll help you maintain your personal style throughout your nine months.

Night scenes

Eye-catching prints and patterns will lend a playful feel to your maternity wardrobe. Your growing shape can let you carry off maximalist motifs like wide stripes, intricate prints, bold animal designs for the night party scene. Keep a bold Lipper and accessory understated.

10 to 6 sorted

Whether you choose primary brights or pretty pastel, stick to just one striking piece and team it up with neutral tomes of effortless elegance while at work. During this time, every woman needs a few cool cover-ups in their wardrobe for work. Front open, biker jacket, cape, or blazer can work with myriad outfits and will be on high rotation in your line-up of maternity looks.

“Over the years, the trend of maternity wear has changed with more and more women wanting to flaunt their bump rather than hiding it. Earlier, the mindset was to hide the bump by wearing loose and bigger size clothes which have now changed and women want to be more fashionable be it at work or outings. During pregnancy women go through a lot of changes and dressing well helps them gain more self-confidence,” shares Master Franchisee Seraphine India, Rajat Kapoor.

90’s style

If you ask any pregnant woman what is the one maternity piece that she can’t live without, the answer will definitely be denim overalls. They never went out of style, even princess Diana herself wore one. This trend is timeless and really compliments maternity wear in so many ways. You can choose a short or a long one with a shirt underneath and some cool kicks or even a long-sleeved one for a full denim look.

Active wear

The mommy-to-be should always feel the optimal comfort and light support while exercising during pregnancy. The active wear during maternity must fit well, flatter your body, and is perfect for growing bump. The London-based maternity brand, Isabella Oliver offers a wide variety for the mommy tribe to look chic and relaxed at the same time while they workout.

Go casual and breezy

At the time when your body is changing month-by-month, shoes, bags, and jewels offer an easy way to tap into new season trends. Whatever trimester it is, the right finishing touches can take a look from simple to standout. Jeans and lower are slightly difficult at the time of growing bump but brands like Seraphine which is even Royal’s favorite, the Duchess of Cambridge, Kate Middleton, and adored by celebs like Angelina Jolie, Jennifer garner offers a wide selection of breezy and casual yet stylish maternity staples. Go for a flattering wrap dress with an adjustable belt which can also be helpful in nursing later.