Mukesh Bansal, CEO, Myntra.com founded the company in February 2007 and started as a personalized portal of products. He discusses his recent moves and ties up with the sports brands and thereby launch of separate sport category for its buyers. His company is also expanding aggressively into a complete fashion lifestyle retailing, across all ages and groups. Mukesh shares the roadmap and the response of World cup fever to his business with Avinder Batra. Here are the excerpts.
Avinder Batra
Avinder Batra
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.Outfits play a vital role in addressing a woman’s style and personality. Madame, the renowned apparel brand, wants to set itself apart from the other apparel brands through its exclusive merchandise. It also discusses how right ambience and customer service attract customer loyalty.
Avinder Batra(AB): Tell us about Madame, the wide range of product portfolio and the price range. Who are your target customers?
"We want to provide new retail concept for niche eyewear products", shares Ronak Sheth, Director, Eternity Lifestyles that has been in the eyewear space for over 30 years and occupies an enviable position in India by exclusively marketing and distributing brands like Mont Blanc, Chrome Hearts, Dsquared2, John Galliano, etc. In conversation with Avinder Batra, he further elaborates about his future plans in the eyewear space.
Avinder Batra(AB): How fast is the eyewear industry growing in India and how much you are expecting out of this?
Conceived way back in 1960, Jaquar today has emerged not just as a market leader in bath fittings category in India, but has also evolved as a complete Bathing & Lighting solutions provider. In an interview with Avinder Batra, Mr.Rajesh Mehra, Director Marketing Jaquar, shares his expansion plans and consumer insight and demand of bath fittings & lightings in Indian context.
Avinder Batra(AB): Tell our viewers about the company. Which are the latest products being introduced in the Indian market? How is the response?
Making Dresses that colour your dreams and fuel your passion...
Outfits play a vital role in addressing a woman's style and personality. Madame, the renowned apparel brand, wants to set itself apart from the other apparel brands through its exclusive merchandise. It also discusses how right ambience and customer service attract customer loyalty. Here, Avinder Batra, our retail bureau editor talks to Bipan Jain, MD, Madame
about how they have amalgamated colours and designs for that perfect recipe of success..
Hindware Home Retail Private Ltd is all set to gear up its retail of total home solutions. With one EVOK Mega Home Store in Delhi, NCR, it has plans of spearheading in other cities in the near future. In the interview with Ms Avinder Batra, Hindware Mr. DK Jairath, COO, Home Retail (P) Ltd (HHRPL), COO, reveals his retail plans and the reasons for overwhelming response in Home décor market.
Avinder Batra (AB): Tell us about EVOK Home stores and its products and price ranges?
Our interiors have investment of about Rs 5000 per sq ft, shares Bhaskar Bhat, MD, Titan Industries, having initiated a new retail concept in the watch retail space. Never seen before collection of around 3000 watches with 30-35 brands (both national and international) under one roof codenamed as Helios—the multi-brand outlet. Talking to Retailer at the recent launch of Helios store in New Delhi, Bhat discloses his strategic plans to control at least 30% share for high end watch category.
Avinder Batra(AB): Tell us about your retail plans?
Bequeathing huge opportunity for e-commerce trading, Mr Sandeep Komaravelly, Head marketing, SnapDeal.com talks to Avinder Batra about how retailers need channels all over wherever customer is striking to buy products and how they can benefit through new marketing tools offered by Jasper Infotech, the parent company.
AB: Describe SnapDeal.com as a site to our readers? What was the motto behind launching this portal in India?
Kent Purifier expands with new concept Kent Shoppe for health through water
Avinder Batra, talks to Mr Mahesh Gupta, Chairman of Kent RO System to know the business of making clean water.
Avinder Batra(AB): How did your product Kent purifiers perform last year? What is your market share in RO segment?
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