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Mumbai Police arrests proprietors for selling counterfeit Disney products

As a part of an ongoing enforcement campaign in India, the officers of Mumbai Police conducted raids in Crawford Market.

BY Gargi Bhardwaj  |  Dec 13, 2017  |  comments ( 0 )  | 

NBA plans Basketball training center in India

NBA Academies include educational development for top international male and female prospects and mark the NBA’s most significant investment in elite player development.

BY Gargi Bhardwaj  |  Nov 25, 2016  |  comments ( 0 )  | 

This is how eRetailers can cut logistics cost by 50%

While some players have also invested in building in-house logistics capabilities, the stark reality is that last mile fulfillment constitutes a majority (50-60%) of the total logistics expenditure.

BY Gargi Bhardwaj  |  Nov 03, 2016  |  comments ( 0 )  | 

Cartoon Network outlines ambitions for consumer products & licensing business

As part of its expansion plans, Cartoon Network Enterprise (CNE) will seek more collaboration with players from retail, e-commerce and FMCG sectors to increase its footprint.

BY Gargi Bhardwaj  |  Sep 21, 2016  |  comments ( 0 )  | 

This is why brand licensing is the latest sweet spot for established brands

Brand licensing not only helps the manufacturers of the licensees’ position themselves in the market, it also enable them to address the issue of credibility.

BY Gargi Bhardwaj  |  Sep 19, 2016  |  comments ( 0 )  | 

Xilam names Indian representative for Oggy and the Cockroaches

Xilam has appointed Dream Theatre to serve as the licensing agent in India for its children�s series Oggy and the Cockroaches.

BY Gargi Bhardwaj  |  Sep 19, 2016  |  comments ( 0 )  | 

A lot more play beyond cartoon in Back-to-School licensing

Once flooded by characters from popular entertainment channels, the back to school range is now witnessing a diverse set of IPs all set to tap into the market of kid’s school supplies.

BY Gargi Bhardwaj  |  Sep 14, 2016  |  comments ( 0 )  | 

The name game: Licensing reshaping kitchenware industry

Once functional and driven by necessity, the Indian kitchenware industry has become modish now and is projected to reach Rs 55 billion plus by 2020. Let’s see how brands are delighting consumers’ senses through licensing in this segment.

BY Gargi Bhardwaj  |  Sep 08, 2016  |  comments ( 0 )  | 

Bradford License India to represent pop artist Romero Britto in India

Making his grand foray in India, Britto is all set to lend his pop sensibility to some out-of-the-box collaborations.

BY Gargi Bhardwaj  |  Sep 07, 2016  |  comments ( 0 )  | 

Disney India shifts focus to Hollywood slate

Coming off the record success in India with The Jungle Book as well as some Disney-produced Bollywood flops, including historical epic Mohenjo Daro, the studio is moving away from the Bollywood business.

BY Gargi Bhardwaj  |  Aug 30, 2016  |  comments ( 0 )  | 

Flying Jatt to sweep retail shelves through licensing

The wide range of merchandise, comic book and game are all elements that help A Flying Jatt reach a wider audience across mediums.

BY Gargi Bhardwaj  |  Aug 26, 2016  |  comments ( 0 )  | 

Is Siddharth Roy Kapur parting ways with Disney India?

Kapur heads the Indian division of the American conglomerate that currently operates Disney India and UTV Motion Pictures along with couple of television channels since 2014.

BY Gargi Bhardwaj  |  Aug 25, 2016  |  comments ( 0 )  | 

Black White Orange is Paramount Pictures’ licensing agent for India

As the licensing agency, Black White Orange will play the role of establishing, growing and expanding the consumer products business of Paramount Pictures in India.

BY Gargi Bhardwaj  |  Aug 24, 2016  |  comments ( 0 )  | 

Sanjeev Gupta, Additional Secretary, DIPP on threat of eCommerce

As per a survey in a sample size of 3 lakh farmers, 12 per cent had smartphones, out of which only 5 to 6 per cent had access to any kind of internet and only 2 per cent had access to 3G.

BY Gargi Bhardwaj  |  Aug 16, 2016  |  comments ( 1 )  | 

Can eCommerce ever become a threat to physical retail?

Despite of market vouching for the potential of eCommerce, heavily backed by the rising base of smartphone users and internet penetration, the stark reality is that even by 2025, eRetail will contribute to a mere 8 per cent of the total retail in India.

BY Gargi Bhardwaj  |  Aug 14, 2016  |  comments ( 0 )  |