Harmanpreet Kaur and Sarabjot Singh Launch Race Day Tee for Delhi Half Marathon

Running is celebrated as a cornerstone of vitality and fitness by PUMA ambassadors Harmanpreet Kaur, the captain of the Indian cricket team, and Sarabjot Singh, an Olympic bronze medallist. Highlighting this belief, the two sports icons led a vibrant march through Lodhi Colony today to launch the new Race Day Tee (RDT) for the Vedanta Delhi Half Marathon (VDHM), designed exclusively by PUMA India.

The 19th edition of VDHM is set to energize Delhi’s streets on Sunday, October 20, with the theme #AaRangDeDilli. In the lead-up to the main event, PUMA India orchestrated a grand celebrity march featuring drones and oversized tees, adding a spectacular visual element to the launch.

The launch event saw Harmanpreet Kaur and Sarabjot Singh spearheading a lively parade through Delhi's Lodhi Colony. The event showcased a massive version of the Race Day Tee, with some tees dramatically revealed by drones. The new RDTs are available in four vibrant color stories: pink and orange for men, and purple and red for women, embodying the spirit of #AaRangDeDilli.

Karthik Balagopalan, Managing Director of PUMA India said, “Running has emerged as one of the fastest growing sports in India and is heavily invested in this discipline, PUMA India is constantly looking for opportunities to build and engage with this dynamic community. The Vedanta Delhi Half Marathon is an iconic event in India’s sporting calendar and our long-standing partnership urges us to create newer experiences for this great capital of ours. The vibrant launch of our Race Day Tee with icons Harmanpreet Kaur and Sarabjot Singh today has been a remarkable spectacle and will set the stage for many more unforgettable moments on the main race day. As we mark our 11th year of collaboration, we are confident that our high-performance tees will continue to enhance every runner’s experience and performance.”

With over 2 million registered runners in India today, running has gained prominence as a crucial part of athletic training and personal fitness.

Harmanpreet Kaur, Indian cricket captain and PUMA ambassador said: “Running is the simplest yet the most powerful form of exercise. It has played a critical role in my sporting career, building both physical endurance and mental resilience. Leading this colorful march today in the capital to launch the new PUMA Race Day Tee for Vedanta Delhi Half Marathon is my way of sharing our love for running.”

Sarabjot Singh, Paris 2024 shooting medallist and PUMA athlete added, “Vedanta Delhi Half Marathon is a fantastic platform to celebrate the joy of running and inspiring people to adopt a healthy lifestyle. Running has been my go-to exercise before every important match as it helps clear my mind. Excited to be part of this journey through PUMA and I look forward to seeing the streets of Delhi come alive with runners on the main race day in October.”

Procam International has steadily increased participation in the Vedanta Delhi Half Marathon (VDHM) each year. Since its inception, this esteemed event has grown from just a few hundred local runners to attracting over 530,000 participants from both India and around the world. PUMA India has proudly served as the official sports partner for VDHM for more than a decade.

Anil Singh, Managing Director, Procam International said, “Each year 1000-plus new runners take up the sport of running, a clear indication of its growing popularity in our country. Moreover, running has proven to be an effective experiential platform for brands. In our decade-long association, PUMA has set new benchmarks with innovative offerings and this VDHM Race Day Tee will certainly boost the morale and performance of our participants. Look forward to a spirited Race Day and reverberate #AaRangDeDilli.”

The new Race Day Tee is set to become a highlight of the Vedanta Delhi Half Marathon, combining style with performance for a memorable race experience.