Heinz and Kate Spade New York Launch Sizzling Capsule Collection

Heinz and Kate Spade New York have announced an exciting global partnership, introducing a limited-edition collection just in time for summer. This collaboration blends the iconic imagery of Heinz with the vibrant, joyful styles of Kate Spade New York, celebrating the essence of both brands.

The collection draws inspiration from Heinz’s renowned ketchup red color and beloved iconography, combined with Kate Spade New York’s colorful and iconic designs. Featuring a range of products including totes, pouches, small leather goods, tees, footwear, keychains, and phone cases, this line promises to elevate every summer occasion.

“With this new line of ‘condiment couture,’ we’re excited to partner with the iconic Kate Spade New York brand to pay homage to the beloved HEINZ brand. kate spade new york shares many values with HEINZ – from creating products of the highest quality that are expertly crafted by masters and leave no detail untouched, to exhibiting true devotion to our fans. In return, both brands have incredibly loyal fanbases that transcend generations. At HEINZ, we love to celebrate the unique and unconventional ways our fans show their love for us, and this collection is the perfect opportunity to do so,” said Megan Lang, Head of Global HEINZ Brand Communications and Creativity. 

"At Kate Spade New York, we believe in exploring the journey of self-expression through style in fun, unexpected ways It’s the thoughtful details that bring this collection with HEINZ to life - from the embellishments on the tee and the way our 3D ketchup bag looks just like that classic red and white packet. The playful designs are perfect for all of summer’s special moments, capturing the spirit of the season. I’m excited for customers across generations to experience a little piece of the magic we created with HEINZ,” commented Jennifer Lyu, SVP and Head of Design at kate spade new york. 

The Heinz x Kate Spade New York collection, priced from $45 to $398 USD, will be available at select Kate Spade New York stores, department stores, wholesale locations, and online at katespade.com in global markets. This collaboration promises exciting and unexpected ways for fans to express their love for both brands and stay on trend with this summer’s hottest colors.