Ospree Duty Free has launched an exciting promotional activity to celebrate the release of "A Quiet Place: Day One," the latest horror film set against the backdrop of an alien invasion in New York City. As the third installment in the acclaimed “Quiet Place” franchise, the film has garnered significant attention from fans and critics.
To capture the film’s suspenseful essence, Ospree Duty Free created a dark, immersive room experience that mirrors the film’s chilling ambiance. Participants were invited to enter this specially designed space and faced the challenge of remaining completely silent while enduring a spine-tingling horror voice. The experience was crafted to evoke the same sense of tension and fear portrayed in the film, offering an adrenaline-pumping encounter for those daring enough to participate. Winners of the challenge received movie tickets for two, adding an exciting incentive to the already thrilling activity.
Avishek Bambi Das, CEO, Ospree Duty Free commented, “Our second engagement with Hollywood has been an incredible journey. ‘A Quiet Place: Day One’ provided the perfect backdrop for us to craft an engaging and memorable activity for our customers. This collaboration not only underscores our commitment to creating unique experiences but also arranges a very exciting opportunity for audiences to engage onground.”
Ospree Duty-Free operates under Mumbai Travel Retail Private Limited (MTRPL), a joint venture between Adani Airport Holdings Limited (AAHL) and Flemingo Travel Retail Private Limited (FTRPL). MTRPL is India’s largest duty-free travel retail operator, with Ospree Duty-Free stores in seven cities, including Mumbai, Trivandrum, Mangalore, Lucknow, Jaipur, Amritsar, and Ahmedabad.
With this latest campaign, Ospree Duty Free has once again demonstrated its ability to blend retail with entertainment, providing customers with not just products but memorable experiences tied to popular culture.
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