Consumer Behaviour

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The section is about the diverse segments in retail sector. It encapsulates features on the developments, recent trends, active players and other pertinent details about the sectors. The coverage herein highlights the market response towards the different sectors and consumers’ shopping trends.

SUGAR Cosmetics Extends its Exclusive Range of Merchandise

Termed as the SUGAR Merch Station, the collection ...

Crocs Releases New Classic Collection

The Crocs Classic collection is lightweight, easy ...

Sanya Malhotra to Promote Bewakoof across Digital Platforms

The brand believes that the actor appeals to the m...

Designer Mithi Kalra Unveils Latest Bridal Collection of Drape-Sarees

When it comes to the wedding-attire, drape sarees ...

Taneira Unveils Latest Offering 'Essentials by Taneira'

The Essentials collection is available at Taneira ...

Zoya from the House of Tata Unveils the All-White Collection 'Samave'

Samave is available in Zoya boutiques in Mumbai, D...

Skechers Unveils Latest Footwear Collection with Ananya Panday

The new collection will be available at Skechers r...

Namyaa Skincare Strengthens Product Portfolio with Intimate Hygiene Products

The new products are available on Nykaa, Flipkart ...

Skinella Expands Product Offerings with 3 New Launches

All the three products can be purchased from all l...

Zalando Enters into Strategic Partnership with LVMH's Sephora

With this, the beauty products chain can offer its...

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Why Retailers are Betting Big on Sustainable Fashion?

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Though the retail fashion industry is known for 'trends' and 'fast-fashion', there is a shift seen in the popularity towards sustainable fashion and eco-friendly shopping