Health and Convenience Are Key Drivers Shifting India Consumer Preferences in Favor of Unmanned Stores
1Min Read
Safety and security features top the list of what unmanned stores should have, convenience in self-checkout a preferred benefit
Consumer Trends
Total 1125 Results
How Kitchen Furnishing Industry is Creating Customization Needs for Customers
4Min Read
Developing and executing a customizable kitchen can pinch your pocket, and be taxing and time-consuming if all the minute things are not taken into consideration before its execution.
Driving Factors for the Growth of Cookies and Crackers in India
2Min Read
By 2027, the Indian biscuits market is expected to reach $11,792.3 million.
Key Trends That Are Shaping the Indian Consumer Market
3Min Read
One major trend is that brands have an opportunity to accentuate value-added experiences which can define and influence the consumers' journey from decision-making to consumption
More than Half Of Indian Consumers Think Changes In Their Approach To Mental Well-being Will Persist Beyond Covid
2Min Read
Approx 94 percent of Indians are worried about their family's health against 82 percent globally
Social Pressure Drives Indian Consumers' Hygiene Habits
2Min Read
84 pc Indians agree that personal hygiene is a social, rather than individual, responsibility, according to Mintel's latest report.
Top Five Digital Consumer Trends in 2022
1Min Read
The article covers five tech-driven trends that will redefine commerce the most in 2022 .
How Expectations of Consumers and Retailers are Changing From Malls
3Min Read
When people come to the mall it is not always about buying, sometimes they want to indulge and experience which drives the sale of brands.
The Emergence of Experiential Marketing and its Relevance in the New Normal
3Min Read
Whilst experiential marketing can be confusing for brands trying it for the first time, brands need to create memorable sensory experiences for their customers and this could happen digitally or in person
Why Shoppers Are Reluctant To Trust Retailers to Fulfill Orders as Promised
1Min Read
Shoppers expect retailers to prioritize improvements in their labor and supply chain capabilities.
Bangalore, Hyderabad and Pune Contributed To 12.6 pc Of Total Revenue During Festive Sales
1Min Read
Consumers from metro cities are perceived to spend more on high ASP (average selling price) products, compared to the national average
How Consumer Trends are Shaping the Future of Retail Industry
4Min Read
We as a generation have seen the evolution of retail from independent specialty shops to one-stop-shopping in department stores, malls, and big-box chain stores.
50 pc Indians Are Spending More On 'Experience'
1Min Read
77 percent of Indian consumers are optimistic that their financial situation is likely to improve within the next three years
How Can Enterprises Tap the Digital Commerce Opportunity?
3Min Read
Businesses now need to deliver an end-to-end user experience across all customer touch-points - be it on their website or mobile apps, and at the top of the funnel as well as after-sales service and customer care
How Food Brands are Catering to the Conscious Consumers of Today
1Min Read
Today's informed consumers are concerned about the safety of the food they consume and how it is produced, packed, processed, and delivered
Wearables Market In India Logs $23.8 mn Units Shipment In Q3
1Min Read
The market grew 93.8 percent year-on-year (YoY) in the July-September 2021 quarter
68 pc Prosumers Expect Online Shopping Experience to be Tailored Through Personalization and AI
1Min Read
More than eight in 10 prosumers say that they prefer online shopping experience over the traditional format of in-store purchasing
Why Consumer Spending are Increasing For Essential And Non-essential Purchases
1Min Read
Overall household spending has increased for 63 percent of families in November, a surge of 7 percentage points from the previous month
How Consumer Behavior Changes During The Festive Period
5Min Read
Majority customers prefer and frequently purchase from online stores driven primarily by offers & discounts, free shipping and return policy
Why Consumers are Opting for Hybrid ShoppingModel
1Min Read
Clothes and accessories (28 percent) and mobile phones (25 percent) have the highest share in items that people prefer buying online
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