ITC and Reliance Retail’s Partnership Should Provoke More Brands to Acknowledge Indian Farmers: Damodar Mall, CEO, Reliance Retail
In a significant move to recognize and empower female Indian farmers, ITC's B Natural rebranded its mixed fruit juice as B Farmerette and launched…
Spendvesting Success: Young Indians Save Rs 1.2 Lakhs Annually, Thanks to Innovative Strategy
The traditional approach of saving for the future and spending in the present is getting a modern twist with the rise of spendvesting. This…
29 pc Indian Consumers Think of Price as a Primary Driver in Their Purchase Decision-making Process
What an Indian consumer wants today has changed dramatically. How you may ask? Contrary to conventional beliefs, a paradigm shift in consumer…
Ram Mandir Fervour: Ornaments Inspired by Lord Ram Sweeps the Nation
Jewelry brands across the country are experiencing a surge in the purchase of gold and silver ornaments inspired by Lord Ram and the Ramayana. From…
Explore Upcoming Events And New Age Agendas
  • IReC 2024
    29-30 Apr, Hotel Sheraton Grand, Bengaluru

    Launched in 2014, the Industry of Retail & eCommerce Summit has seen many years of growth, evolution and transition.

  • D2C INDIA 2024
    29-30 Apr, Hotel Sheraton Grand, Bengaluru

    Setting in Motion the New Commerce Revolution as the biggest and widest D2C community will gather in 2024.

  • Franchise India 2024 Delhi
    18-19 May, (IICC) India International Convention and Expo Centre, Delhi, India

    Meet 500+ franchisors across diverse industries, network with 40,000+ verified buyers, and gain insights from the startup community.

  • India EV Show
    29-30 June, Hall No. 3, Chennai Trade Centre, Chennai

    The INDIA EV SHOW's 4th edition is a Premier Show & Exhibition, sparking innovation and forging connections between emerging Startups and established heavyweights in the electric mobility arena.

  • FROEXPO Chennai
    29-30 June, Hall No. 2, Chennai Trade Centre, Chennai

    India’s premier and most trusted Business & Tradeshow is back in Chennai to provide a platform for highly evolved prospects, qualified investors, entrepreneurs from across India, neighbouring countries and delegations from other parts of the world.

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Expanding Horizons: Merchandising, a Way to Revive Esports Retail Market in India
During and after the COVID era, it was considered a golden period for the Indian gaming industry. However, one must not overlook how the growth of…
Quaker’s Beyond Breakfast Strategy
Quaker in India is embarking on its innovative journey by introducing a variety of oat-based products. With the recent launch of instant oats in…
Top 10 Ethnic Wear Brands in India to Give a Charm to Your Wardrobe
The ethnic wear industry in India provides a vibrant and diverse range of traditional clothing options for people of all ages and backgrounds. With…
Smart Splurges: India's Consumer Tech Sector to Soar 10% with Premiumization Surge in 2024
The appliances and consumer electronics industry in the country is poised for an approximate 10 percent growth in 2024. This optimistic outlook is…
Happy New Year 2024: Wishes, Greetings & Brand Promotion Guides for Retailers
As Happy New Year 2024 approaches, retailers are gearing up to make the most of the festive season and set the stage for a prosperous New Year. With…
Boxing Day 2023 Advertising Hacks for Retailers: Unwrap Big Sales
You may be thinking that advertising during the busy holiday season, particularly on Boxing Day 2023, is already a given for retailers. However, with…
74+ Best Retail Quotes to Motivate & Inspire Entrepreneurs
Ever feel like you need a little pick-me-up in the ever-changing world of retail? Yeah, we've all been there. That's why we put together this awesome…
Top 10 Vodka Brands in India
Ready to raise a glass and explore the vibrant world of Indian vodka brands? From established favorites like White Mischief (37.5% ABV) and Romanov (…
List of 72 Retail Business Ideas in India in 2024 (Low Investment, High Profit)
In 2024, the retail landscape continues to offer lucrative opportunities for entrepreneurs seeking low investment and high profit ventures. The…
Top 11 Fashion Brands With Longest Names and Their Stories
In the world of high fashion, a brand's name is a gateway to its heritage, craft, and aesthetic. This article offers an in-depth exploration into…
Top 10 Best Gym Equipment Brands in India
The Indian fitness sector is currently undergoing a significant expansion, triggered by an increase in health awareness and disposable income. This…
Top 10 Best Formal Shirt Brands in India 2023
Did you know Indians buy more than 500 million formal shirts each year? That's an impressive stat, isn't it? Well, if you're looking to join the…
Unbox Top 5 Smartwatches that are Creating Retail Waves this Diwali
Diwali, the radiant festival of lights, is approaching, and what better way to celebrate this season of illumination than by unboxing a smartwatch…
Top 5 Gifting Brands to Elevate This Festive Season
As the festive season approaches, the gifting industry prepares to flourish, catering to the ever-increasing demand for thoughtfully curated presents…
The 4D's of Restaurant Business 
Diner | Delivery | Disparate Hospitality | Development The restaurant business can be understood in the 4D's because today the Restaurant scene …
Urban Indians Look Forward to Diwali, Cautious About Non-Essential Spending
As the anticipation of the festive season builds, a comprehensive study on urban Indians' spending habits has unveiled some interesting insights. As…
65 pc of Indian Consumers Poised to Boost Online Shopping in the Next 6 Months
As consumers increasingly turn to the internet to research products before buying them, businesses now need to manage the pre-purchase consumer…
The Power of Operating Model in Customer Experience
 In an era where customer expectations are constantly evolving, the ability to adapt and innovate is paramount for any business striving to thrive.…
How Crossbeats Built Demand for Premium Tech in Price-conscious India
Innovation and value addition are the only two mantras for the expanding consumer technology industry in India. Better features at a lower price…
India’s luxury kids fashion industry scores phenomenally on sustainability, design, and safety
Photo credit: RENÉE Cosmetics, Shweta Mukherjee, and Beej Lakhani  Kids are stylish, and given a chance, they can give the hippest influencers a run…
63 pc Indian Consumers to Cut Back Non-Essential Spending
Consumers globally are weighed down by concerns about the cost of living and personal finances. Around 74 percent of Indian respondents say they are…
Lenovo Strengthens National Recall with Panoramic Progress Across Consumer Electronics Verticals
Consumer electronics underwent a seismic change in 2020, with product advancements mostly remaining granular as before. Several companies competing…
Crompton Revives India’s Ceiling Fans industry with Design and Operational Excellence
Crompton has had a legacy 90 years old and counting in India. The top electrical consumer durables company has dominated the domestic fans business…
The Future of Retail Beauty Industry in 2023
The global beauty industry is a behemoth, projected to reach a staggering $716 billion by 2025. But in a realm as dynamic as beauty, stagnation means…
8 out of 10 Indians Experience a Shift in Buying Behavior
At least 68 percent of Indians want to continue following a healthy eating and living habits post the pandemic. There is currently a significant lack…
FMCG Sector’s Volume Growth Declines by 1.6 pc in December Quarter
The country's fast-moving consumer goods industry witnessed a consumption slowdown in the December quarter, with overall negative volume growth, as…
Trends That will Shape the Pre-Owned Luxury Car Market in 2023
As the pre-owned luxury car segment is performing well in the volatile automobile industry, experts are anticipating what is in store for the…
India Rode the 10- Minute Delivery Wave in Full Swing: Zepto
In 2022, everyone must’ve tried a number of new things and adopted some of them into their daily routines. Among everything else, what urban Indians…
Sales of 55’’ TV Sets Go up by 135 pc, Demand for Refrigerators Double Up
2022 brought more than half of all Indian families closer as they preferred watching movies together in their living rooms on TV. The claim is sealed…
Only 60 pc Indians Feel That Their Home Reflects Their Identity
Home is an extension of one’s identity however, currently, only 60 percent of people feel that their home reflects their identity. While 64 percent…
Demand for Heating Appliances Witness a Growth of 33 pc in Comparison to 2022
With the onset of winter season, heating appliances are becoming necessities in certain parts of the country and consumers are increasingly willing…
487 pc Increase in Women Buyers Witnessed During Year End
22 percent of Indian women are likely planning to adopt installment payments for their personal finances in the next 12 months. Moreover, there has…
Indian Movie-Goers Consume 863 Metric Tons of Popcorn in 2022
Foodies love to place their orders in cinemas. While maximum orders at Kolkata were placed between 7 pm and 8 pm, Bangalore and Chennai reported peak…
Indian Ingredient Infused Flavored Beverages and Spirits to Trend This Winter Season
With the upcoming holiday season, there is a profound change expected in the beverage segment across various parts of India. Due to the pandemic,…
Indian Smartwatch Sales Surge As a result of Festive Push
Owing to increased health consciousness and a push from brands amidst the festive season smartwatches have become a new favorite among young…
October 2022 Retail Sales Increase 15 pc over Last Year
Retail sales in October this year increased by 15 percent over October last year and 19 percent over pre-pandemic levels, that is, October 2019 owing…
India Wearable Market Witnesses a 56.4 pc Growth
India's wearable market registered a record quarter, shipping 37.2 million units in Q3 2022 (July-Sep) registering a growth of 56.4 percent YoY with…
Why Pet Parents are Shifting to Packaged Food for their Furry Companions
A house is never lonely where a loving pet waits, and this sentiment is echoed by the more than 30 million pets in India. Rapid urbanization, nuclear…
Social Commerce Market is Globally Expected to Grow Over $2 tn by 2025
With shifting marketing strategies, social media presents new opportunities for brands to generate consumer interest. The emergence of social media…
Consumers Plan to Spend More This Festive Season, Remain Cautious of Big-Ticket Purchases
Indian consumers are planning to spend more this festive season in comparison to previous years, with 85.82 percent of consumers planning to spend…
93 Pc Indians Strongly Believe That Digital Gift Cards Are Appropriate Holiday Gifts
As consumers head into this year’s restriction-free holiday season with bated breath, their holiday shopping behavior is expected to be noticeably…
What Makes Healthy Snacking the Next Big Segment?
Post the Covid-19 pandemic, the world has evolved - be it business or lifestyle. One can witness changes in every possible segment of life. With…
What Retailers Need to Know About Gen Z, the Next Generation of Shoppers
Ages 10 to 25 make up Gen Z or the ‘Zero to Nineties’ generation. Unlike the Millennial generation before them, who grew up with analog technology,…
‘Conscious Indulgence’ Will be The Flavor of this Diwali
With the return of the festivities post-pandemic, an increase in the ceremonial festival exchange of sweets and snacks in larger numbers is…
Retail Sales Grew 21 pc in September 2022 Over Pre-Pandemic Levels
With the onset of the festive season, retail businesses across India reported a 21 percent jump in sales in September 2022 compared to September 2019…
How Consumer Durables Segment is Driving Revenue This Festive Season
With the ongoing festive season, every brand is gearing up, some with exclusive festive offers while others with discounts and special vouchers,…
Go Greener with Sustainable Conscious Shopping and Green Consumerism
The journey towards sustainable shopping is a challenging but uplifting one. Escalating environmental issues like global warming, climatic changes,…
Just Top 20 pc of Consumer Driving Demand as Majority Yet to Recover from Pandemic Hit: Report
That the rich got richer during the pandemic has become more evident with research data showing just 20 percent of the population are leading the…
Share of Chain Stores to Reach 40 pc in Indian Retail Jewelry Market
The market share of retail store chains in the Indian retail jewelry market is expected to grow to 40 percent in the next five years. Till a year ago…
Consumers Expected To Spend Higher This Festive Season
Indian consumers have expressed a strong desire to buy more discretionary products during the festive season, consumers are willing to increase…
Fashion Categories to Witness Biggest Growth Amidst Festive Season in India
As the sales in the first festive week are likely to touch $5.9 billion this year, 63 percent of consumers are planning to spend on fashion…
E-commerce Portals Witness a 28 pc Increase in Orders over the First Two Days of Festive Season
During the first two days of the current festive sales, the number of orders placed on e-commerce platforms grew by 28 percent in comparison to last…
Multiplex Revenues to Cross Pre-Pandemic Levels in 2022-23
Revenues of multiplexes are set to cross pre-pandemic levels this financial year 2022-23 as more people are queuing up to watch movies after the…
Read Your Labels Right
With consumers becoming more and more aware of their health and well-being, brands have had to reconsider how they display their ingredients on the…
With Soaring Inflation, Indian Consumers Look to Brands for Transparency 
The dual impact of the pandemic and soaring inflation fuelling the cost of living has led Indian consumers to pay closer attention to their spending…
Global E-commerce Sales to Drop by $95 bn First Time in History
For the first time, global e-commerce revenues are forecast to shrink this year due to supply chain issues and rising inflation, and the industry is…
Online Sales during Festive Month to Reach $11.8 billion
E-commerce firms are expected to log a 28 percent year-on-year growth in sales at $11.8 billion during the festive month this year. The festive month…
Consumer Durables Sector Revenue to Cross Rs 1 Lakh Crore to Rise 15-18 pc in FY23
Despite increasing margin pressure, the consumer durables sector is likely to witness a double-digit volume growth, pushing its revenue up by 15-18…
66 pc Consumers will Shop More this Festive Season in Comparison to 2021
As India gears up for the festive season, consumers will shop more online: 66 percent of consumers will shop more compared to last year, and another…
48 pc Consumers Shop More During the Festive Season, Compared to Rest of the Year
48 percent of consumers tend to shop more during the festive season as compared to the rest of the year and 20 percent of the consumers plan to shop…
Excitement among Indian Shoppers Jumps to 68 pc, Driving Consumers' Intent to Spend this Festive Season
Excitement among Indian consumers for the upcoming festive season is at an all-time high, according to the second Festive Pulse Survey by The Trade…
How Diversified is the Customer's Purchasing Pattern in India?
The Indian retail sector has seen substantial changes as a result of the recent expansion of e-commerce and consumers' growing interest in making…
Consumer Confidence Continued to Improve in July
Consumer confidence continued to recover in July, but remained in the pessimistic zone, the consumer confidence survey released by the Reserve Bank…
Health and Convenience Are Key Drivers Shifting India Consumer Preferences in Favor of Unmanned Stores?
In India, consumers were less inclined to visit or shop at physical stores in the post-pandemic era. This applies to all types of stores, including…
How Kitchen Furnishing Industry is Creating Customization Needs for Customers
The contemporary modular kitchen has become prevalent in modern-day Indian homes because of its ease of being customized to suit the end-user’s…
Driving Factors for the Growth of Cookies and Crackers in India
In recent times, India has witnessed a massive growth in demand for cookies and crackers, fueled by several factors from rising disposable income to…
Key Trends That Are Shaping the Indian Consumer Market
The last two years have changed many of the consumer habits that earlier were taken for granted. As the new consumer behavior replaces the old one,…
More than Half Of Indian Consumers Think Changes In Their Approach To Mental Well-being Will Persist Beyond Covid
Covid-19 has created the biggest seismic shift taking health and immunity to the center stage. Approximately 94 percent of Indians are worried about…
Social Pressure Drives Indian Consumers' Hygiene Habits
Maintaining good hygiene has been heavily promoted as the best measure consumers can take to combat the spread of Covid-19. As a result, many…
Top Five Digital Consumer Trends in 2022
In order to thrive in the current times, keeping up with the latest technologies and trends in the market has become mandatory for the brand. Also,…
How Expectations of Consumers and Retailers are Changing From Malls
Covid-19 pandemic shook the entire world to the core with our foundation and structure crumbling down under immense pressure. Other than the physical…
The Emergence of Experiential Marketing and its Relevance in the New Normal
The new normal has induced altered patterns of consumer buying behaviour. Changing circumstances have compelled the buyer to buy digitally in order…
Why Shoppers Are Reluctant To Trust Retailers to Fulfill Orders as Promised
More than half of decision-makers surveyed (55 percent) believe they are completely trusted to fulfill online orders as promised, but only 38 percent…
Bangalore, Hyderabad and Pune Contributed To 12.6 pc Of Total Revenue During Festive Sales
Main tech cities Bangalore, Pune and Hyderabad, together have contributed to 12.6 percent of the national revenue during the festive period (Amazon…
How Consumer Trends are Shaping the Future of Retail Industry?
Retail as an industry is accustomed to regular and rapid reinvention. We as a generation have seen the evolution of retail from independent specialty…
50 pc Indians Are Spending More On 'Experience'
After spending over a year and a half within the confines of their homes, Indian consumers are now living in the moment and indulging in luxury and…
How Can Enterprises Tap the Digital Commerce Opportunity?
The story of ‘Digital India’ has been in the making for a few years now. This, largely on the back of the mobile revolution through the last decade,…
How Food Brands are Catering to the Conscious Consumers of Today
A major observable trend for the food industry in the last two years has been an increase in consciousness concerning the quality of food products.…
Wearables Market In India Logs $23.8 mn Units Shipment In Q3
India's wearable market grew 93.8 percent year-on-year (YoY) in the July-September 2021 quarter, shipping 23.8 million units.  Shipments in…
68 pc Prosumers Expect Online Shopping Experience to be Tailored Through Personalization and AI
Post-pandemic, the desire to replicate in-store experience has led prosumers to seek community shopping experiences from the e-commerce industry. 68…
Why Consumer Spending are Increasing For Essential And Non-essential Purchases
50 percent of families have increased spending on essential items, 18 percent of households increase in non-essential purchases. Overall household…
How Consumer Behavior Changes During The Festive Period
The countdown to Diwali has started and the hustle and bustle of the festive spirit are catching up with the people. Cultural, religious festivals…
Why Consumers are Opting for Hybrid Shopping?Model
Consumers are increasingly engaged in both digital and physical touch-points to make informed decisions. Every other Indian buyer is likely to prefer…
India's Smartphones Market In Top 50 Cities Sees Upsurge Of ~ 20 pc In Sales, Vivo On Lead
India’s smartphones market in the top 50 cities observed an upsurge of 17 percent and  21 percent in sales volume and value in Q3,’21 compared to Q2…
Understanding the Indian Buying Behaviour and Preparing Your Online Businesses for the Festive Season
India has an enormous online shopper base of 14 crores, which is the third biggest in the world. Be that as it may, the market remains largely…
5 Tips to Enhance Brand Appeal for Gen Z Consumers
The world has changed, and this change reflects most in how Gen Z reacts to brands. With 20+ years in marketing, the big insight is that older…
How Covid-19 has Re-Shaped the Consumer Shopping Behaviour?
The COVID-19 epidemic has all this while wreaked havoc on society, economies, and nations all over the world, affecting many areas of the economy. It…
Changing Consumer Touchpoints in the Post Pandemic Era
In the world of retail, consumer touchpoints amount to any form of exchange between an individual buyer and a brand, regardless of whether it is in…
What Factors to Consider When Comparing Home UPS Prices?
Thinking of buying a home UPS, but not sure about which one would be the best fit for your home? Then you have landed at the right place as we are…
Changing Consumer Trends 2021 and Beyond
Today, more than ever before, users experience architecture and design differently across the globe, but the macro-trend that has helped redefine…
4 Steps Retailers Can Take to Retain Customers and Maximize Growth
Consumers in India are increasingly relying on digital platforms to fulfill their purchasing needs, especially with continued lockdowns in many…
How Bright is the Future of Healthy Product Brands in India
The COVID-19 pandemic has altered lifestyles across the globe more than ever. With frequent lockdowns and increasing health issues, more people have…
How Premium Quality & Design is Taking Centrestage for Homegrown Fashion Brands
India has the third largest start-up ecosystem in the world. The entrepreneurial spirit further fuelled by initiatives such as ‘Make in India’ and ‘…
The Potential for the Indian Health Food Industry and What the Future Holds
The COVID-19 pandemic has reset our priorities, with health and wellness rising above all else. There is a high level of desire among people today to…
Where does Gen X Stand in Determining the Turn of Beauty Industry
Gen-Xers are self-sufficient, resourceful, and individualistic people who are accustomed to caring for themself since before reaching adulthood. They…
3 Reasons Why a Strong Supply Chain Is Necessary for Having a Happy Customer
The supply chain, better known as logistic services is one of the most important factors in ensuring customer satisfaction. Without a smooth supply…
Decoding Food Buying Behavior of Consumers
Food is one of the most significant components of retail consumption. It accounts for more than 30 percent of the overall consumer expenditure. The…
What do Indian Consumers Expect from Brands in a Post-Pandemic World
In a post-pandemic world, online shopping will account for over half (51 percent) of retail sales globally with 72 percent of global shoppers saying…
India's Youth Pushing Alcoholic Beverages Market Towards a New Niche ? Craft Liquor
The Indian alcoholic beverage market represents one of the most compelling spirits opportunities in the world. Being the third largest, after China…
Consumers Place Bets upon Pre-Owned Phones Amid Pandemic:?
Covid-19 has pushed people to buy a second gadget for work from home and educational purposes, leading to a surge in the pre-owned smartphone market…
How Brands Can Target HENRY's
Whether you are selling to a traditional consumer or mass consumers or luxury consumers, understanding and positioning effectively for HENRY is the…
How Second Wave of Pandemic has Impacted Consumer Sentiments
The second wave of Covid-19 has further weakened consumer sentiments as Indian households cut their projections on incomes and expenditure over the…
Consumer Packaged Goods: Riding The High Wave Of Innovaton And Pivoting In The New Normal
The onset of the COVID-19 pandemic in 2020 took us by surprise upsetting the applecart in more ways than one pushing people behind closed doors.…
How Each Day of Second Covid Wave is Affecting Consumer Behavior
The COVID-19 crisis is continuing to grievously affect societies and economics around the globe while hitting various sectors of the economy in…
How Consumer Expectations are Evolving Amid Pandemic?
The first wave of the COVID-19 pandemic came with three primary precautionary steps - wearing masks, social distancing, and regular hand washing.…
How Second COVID Wave Changed Consumer Behavior?
“Life is what happens when you are busy making other plans.” This stands true, in the case of the present scenario that the nation is witnessing.…
Indian Consumers Prioritize Health and Safety over Discretionary Consumption
With the significant increase in the number of cases, the Indian consumer is seen to cautiously approach the future by prioritizing health safety,…
Find Yamaha Showroom Anywhere in India with NiceLocal
There hardly is a city in India that does not have a Yamaha Showroom. In India, Yamaha two-wheelers are extremely popular. Finding details of Yamaha…
Being Eco-Responsible: Indian Consumers Want Brands to Adopt Sustainable Practices
In recent years, single-use plastic has emerged as one of the biggest environmental challenges. Latest research by Mintel, the experts in what…