How is Digitalization Helping the FMCG Brands
5Min Read
The new decision-makers in the market, the millennials, prefer to look up information on the internet rather than physically engaging with sales personnel or catalog.
Digital Trends
Total 526 Results
Why is Hyper-Personalization the Future of Retail
2Min Read
Brands need to devise a customized marketing strategy by combining real-time data and customer behavior with a supportive infrastructure and technology.
Hyperlocal Geofencing: How Brands can Target Customers on the Go
4Min Read
Studies show that geofencing capabilities make location-enabled notification-based marketing 10 times more effective than standard push messages.
Over Half Of Retail Spend Worldwide Expected To Be Online As Consumers Learn To Live With Covid-19
3Min Read
Winning online means getting the service right - one of the biggest changes post-pandemic is the expectation and demands that consumers have of retailers
How VingaJoy is Integrating Tech to Engage with New-Age Consumers
2Min Read
All of VingaJoy's products are mechanized and made from the most advanced technology with the best materials available in the market.
The Rise and Growth of Indian Retail Homegrown Brands
4Min Read
Average Indian consumers have become more aware of their needs, global trends, and the diversity of goods and services available in the global markets.
How Spinta Digital is Helping E-commerce Brands Grow with Strategic Marketing Solutions
3Min Read
Spinta Digital provides strategic marketing solutions. Using digital marketing and MarTech integrations, they create complete growth plans to position businesses and establish lucrative sales funnels.
What will be the Impact of Delhivery IPO on Furniture Logistics?
2Min Read
Delhivery has set an example for other dynamic logistic companies to raise the bar of logistic services in India.
How Retailers Can Harness the Full Potential of Enterprise Data
5Min Read
Enterprise data is all the data that retail organizations generate, including customer purchase history, punched feedback, loyalty forms, and real-time inventory levels and trends from social media channels.
Digitizing Rural Distribution
6Min Read
With Covid 19, the digital and contactless retail percentage in India has increased even more, especially in urban India.
Indian SMBs Tap into WhatsApp's Powerful Features to Win Customers and Fast-track Sales
3Min Read
Today, e-commerce brands of all sizes and across different verticals are leveraging WhatsApp API via providers like Interakt to sell and support their customers.
How are 3PL Service Providers Driving Efficiency for Modern Multi-Location Retail Outlets
3Min Read
Seamless retail supply chains for multi-location brick-and-mortar stores, depend on flawless processes, from holistic planning to fool-proof inventory management, to optimize the supply chain and 3PL service providers are doing just this.
Quick Commerce Services Undergoing Tectonic Shift in India: JM Financial
2Min Read
'Quick Commerce' or 'Q-Commerce' is a form of e-commerce in which customer orders are fulfilled by platforms within a few minutes of the order being placed.
Trends that will Disrupt the Retail Landscape in 2022 and Beyond
2Min Read
One of the most important trends in the retail sector is the rising trend of omnichannel retailing.
How AI-backed Onboarding Solutions are Enabling Logistics Industry to Scale Faster and Prevent Fraud
4Min Read
Logistics businesses are susceptible to financial fraud due to the high transaction volumes. Even a slight compliance oversight can significantly impact the annual turnover and market share.
New-Age Retailing: Digitally Transform or Perish
3Min Read
New-age retailers have no choice but to invest in such data and analytics platforms, as well as the talent with the necessary skills, to digitally transform the way their businesses are run.
Ektaa R. Kapoor and Roposo Launch New Apparel Line Under the 'EK' Banner
3Min Read
This follows closely on the heels of the highly successful launch of 'EK' in November 2021. Users have been loving EK's products spanning home dcor, furnishings, and wellness accessories.
Impact of Cryptocurrency on Retail
3Min Read
There is an enormous increase seen in the adoption of cryptocurrency in 2021, and accepting crypto payments by a few retailers can be a strong differentiator in this world of competition.
Five Ways Blockchain Will Rewire India's Retail and E-commerce Sector
3Min Read
Blockchain is a secure way of recording information that cannot be altered or hacked providing an irrefutable data platform.
Video Unlocks the Next Phase of Retail: Livestream Shopping
3Min Read
The gross merchandise value of live commerce through short videos is expected to touch $5 billion in India by 2025, as per RedSeer Consulting.
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