NETRE

NETRÉ (EYECENTRIC PRIVATE LIMITED) is a home-grown Indian eyewear and eye-care company created to redefine value in optical retail. The brand was formalized in August 2023 under Eye Centric Pvt. Ltd.

Since then, the company has:

• Invested heavily in research, strategy, and brand development
• Launched a B2B and C-commerce platform by mid-2024
• Opened four flagship stores in January 2025
• Expanded to 15 operational stores across Ahmedabad, Surat, and Baroda
• Begun a national scale-up with a target of 50–100 stores across India

2. Founder’s Vision:

Founder Parthiv Patel emphasizes that vision is more than eyewear — it’s clarity, confidence, and care. NETRÉ blends clinical precision with trend-forward design to deliver stylish yet health-conscious optical solutions.

3. Brand Focus:

NETRÉ differentiates itself on the 3Cs:

• Collection
• Consultation
• Customer Service

The brand creates a unified in-store experience centered around:

• Clarity
• Confidence
• Clean aesthetics

4. Products & Collaborations:

NETRÉ offers:

• Curated spectacle frames and lenses for men, women, and kids
• A detailed 14-step eye test
• A strategic collaboration with Zeiss through the “Zeiss Vision Center by NETRÉ” (first in Gujarat), providing high-precision eye-care services

5. Indian Eyewear Market Insights:

The Indian eyewear market is rapidly growing due to:

• Rising digital screen usage
• Aging population needing correction
• Millennials/Gen Z seeking affordable and fashionable eyewear
• Increasing eye-health awareness
• Strong shift toward branded retail and organized players

The industry is projected to grow at a 11%+ CAGR, with prescription eyewear being the largest and fastest-growing category.

6. Franchise Proposal (FOFO Model):

• Area Required: 400 sq. ft.
• Store Setup Cost: 13.5 lakh
• Franchise Fee: 2.75 lakh
• Initial Inventory: 6 lakh
• Gross Margin: 45%
• Payback: 1 year
• IRR: 50%
• Agreement Period: 5 years

7. Expansion Strategy:

NETRÉ is focusing on:

• Top developing and emerging Indian cities
• Cluster-based expansion across states like Maharashtra, Gujarat, Rajasthan, Karnataka, and Madhya Pradesh

Parallel expansion is also planned in metros and Tier 1–2 cities where cluster setups are feasible.

8. Operating Terms:

Under the FOFO model:

• Franchisee manages investment, inventory, and store operations
• Brand manages centralized marketing, training, branding, consumables, and operational guidance
• Lock-in period: 5 years

9. Partner Profile & Support:

Ideal partners include business owners, entrepreneurs, investors with multiple units, or those with strong real estate portfolios.

Support includes:

• ERP system for real-time inventory visibility
• Brand guidance and store audits
• Standardized store development
• Marketing and customer-pull campaigns
• Billing, accounting, and operational assistance

10. Why Partner With NETRÉ

• Visionary, modern brand
• Strong supply chain
• Fast-growing, scalable model
• Trend-aligned store designs
• Comprehensive brand and operational support
• Large expansion pipeline across India