Quick Service Restaurant (QSR)
Oodles Wok is a family-owned, multi-award-winning Asian fusion quick service restaurant (QSR) brand founded in Leicester, United Kingdom, in 2010. The brand focuses on freshly prepared food, bold flavours and an interactive dining experience built around live cooking and its build-your-own-box concept.
Oodles Wok offers a focused menu designed around food quality, service and a fusion of spices and ingredients. The company has also invested in its own production unit to develop its recipes and sauces.
The brand operates across the UK, UAE, Canada and Qatar and has announced its entry into India through a strategic collaboration with FranGlobal, the international business arm of Franchise India Group. India is its fifth international market.
Oodles Wok operates through three outlet formats: kiosks, food-court outlets and standalone restaurants. These formats are designed for high-footfall locations, balancing walk-in customers with delivery demand.
The brand has received the Noodies Restaurant of the Year award from the British QSR Franchise Award and the Editor Choice Award at the QSR Media UK Redcat Conference Awards. Its international expansion strategy focuses on local partnerships, operational consistency and delivering its live-cooking dining experience to new markets.
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