Enterprise

Set in a playful kitchen backdrop with soft pastel tones, the TVC features an array of Go Cheese products—ranging from Four Cheese blends to Cheese Blocks—being used to add a creative flair to various meals.

To deepen its connection with participants, Avvatar will collaborate with Spartan influencers to create engaging content on social media.

At the heart of this partnership is the #DigTwistSlurrp campaign, featuring a vibrant short film that highlights the joy of healthy snacking.

The partnership comes on the heels of a successful $3.5 million Series A extension round by The Good Bug, backed by Sharrp Ventures, the family office of Marico Group Chairman Harsh Mariwala, and Fireside Ventures.

Founded in 2024 by college friends Rafi, Karthik, Srinivasa, along with cousins Ravi and Rama, ChocolateX was born from a vision to create natural, wellness-focused options for enhancing intimate experiences.

Bold Care is also looking ahead to more engaging brand collaborations, aiming to bring intimate wellness discussions to a wider audience.

The #TwistAndSip campaign marks a significant shift in the Indian beer market, blending convenience, innovation, and style to cater to evolving consumer preferences.

Executed entirely by Bottomline Media, the digital campaign showcases the extensive range of gourmet selections available at Nature’s Basket, giving it a refined and stylish flair.

The sale, which runs until November 3, 2024, features an instant discount of up to Rs. 15,000 for customers making purchases with select bank cards.

Cycle Pure Agarbathi has introduced the Naivedya Sambrani Gold Series Collection, featuring an array of natural fragrances.