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Goliath X Hasbro Revive the Iconic Strategy Game Mastermind
The initiative will include a dynamic social media campaign designed to spark discovery, conversation, and connection among a new generation of players.
EA Sports Launches F1 25 With New Gameplay Features and Movie Integration
The game also marks the return of the narrative-driven “Braking Point” mode, continuing the storyline at the fictional team Konnersport, which was introduced in F1 23.
Disney’s Taking Over: 2025 Best Brand Collabs Revealed
Inspired by the fans’ unwavering love for the movie, Claire’s, an American retailer of accessories, jewelry, and toys, launched a collection featuring the beloved alien character.
Dino Park Debuts at Vegas Mall, Dwarka with Life-Size Dinosaurs and VR Fun
The park includes Augmented Reality (AR) and Virtual Reality (VR) zones, offering dynamic, high-tech encounters with the dinosaur age.
India’s Under a Spell: These Harry Potter Brand Collabs Are Turning Everyday Life Into Pure Magic
A wave of Harry Potter collaborations is sweeping across India—and fans can’t get enough.
Mattel X Playmobil Announce Global Launch of Monster High Figures
The launch of the Monster High x Playmobil collection is scheduled for Fall 2025 across the EMEA region, with a broader global roll-out planned for 2026.
KidZania Partners with Creambell to Create India’s First Ice Candy Edutainment Experience
The Creambell and KidZania collaboration is more than a marketing campaign—it is a testament to how brands can become part of the story that children remember, learn from, and enjoy.
Disney X Formula 1 Brings Mickey and Friends to the Racing World in 2026
The move comes at a time when Formula 1 is seeing remarkable growth among younger audiences.
Vertagear X Audi Launches High Performance Seating Collection
The newly launched collection introduces three exclusive models designed to meet the diverse needs of gamers and professionals who prioritize comfort and design.
Minecraft-Themed Gaming PCs Launch in Exclusive Collaboration with Aftershock PC
The launch introduces seven special edition, high-performance PCs, each sporting custom designs inspired by iconic elements of the Minecraft universe.