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India to have Jungle Book theme parks soon
Catching up on the emerging market for theme parks in India, DQ Entertainment (DQE) has inked an exclusive deal with Chiliad Procons to launch multiple indoor theme parks across India. These theme pa...
Chhota Bheem to pave way for theme park licensing in India
Taking a cue from global counterparts, Green gold Animation – the creator of Chhota Bhhem, has inked pact with Adlabs-owned theme park Imagica. The association that will witness the introduc...
How Rovio is fueling the next phase of growth?
Early 2018 has been harsh for Rovio Entertainment with its share price halved in February following an investor exodus. Also the developer had also closed its London office only a year after it opene...
How this computer engineer is making the most of brand licensing?
After completing engineering, Anubhav Gupta started a daily deals aggregation portal. The deals industry hit the bottom in no time, but by that time Gupta had his hands on the know-how of ...
Chhota Bheem celebrates 10th anniversary
Chhota Bheem - the celebrated home-grown character is celebrating its 10 years on television. The dhoti clad child from Dholakpur first made its debut in 2008, and in no time it has gone to places, wh...
  • By - gargi
  • / 7 MIN READ
Vero Moda unveils origami inspired Mickey Mouse collection
The charm and brand value of the iconic character Mickey Mouse refutes to fade away anytime soon. This mascot of The Walt Disney has time and again wooed the retailers and next in the league is Bestse...
Balenzia breaking through the clutter with brand licensing
Talk about socks as a category, and there exist only a couple of brands in organized space. It was the wish to avoid cultter, that inspired Balenzia – one of the premium socks’ brand, ...
  • By - gargi
  • / 4 MIN READ
Green Gold to launch trailer for Hanuman vs Mahiravana
Green Gold Animation is gearing up for the release of their new animation movie "Hanuman vs Mahiravana" – An untold story from Ramayana.You can check out a snippet of the movie Hanuman vs Mahirava...
  • By - gargi
  • / 2 MIN READ
The business of pop culture merchandise in India
If you have grown up in India, Suppandi, Kaalia, and Shikari Shambu, probably swoosh you down the nostalgia lane.But beyond these classics, comic strips have been surrounding us from everywhere else...
  • By - gargi
  • / 7 MIN READ
Renault rides with Iron Man and Captain America
Even as movie buffs around the world gear up for yet another blockbuster from Marvel Studios – Avengers: Infinity Wars – brands have started monetizing on the franchise. Of late, French multin...
  • By - gargi
  • / 4 MIN READ