Entertainment

Looking ahead to the next five years, the company’s vision is to make Jai Jagannath a household name across India.

Shinchan’s growing popularity in India has been fueled by Sony YAY!, which has been airing new episodes and movies in multiple Indian languages since 2024.

The campaign featuring Karan Aujla launches today, marking the start of a comprehensive promotional initiative spanning digital platforms, outdoor activations, and retail outlets.

The brand's journey is a testament to its commitment to delivering high-quality content that blends entertainment with education.

Developed in collaboration with Single.id, the cross-reward program identifier by Enigmatic Smile, the ‘DHONI’ app grants users access to Single.id’s vast retail network.

Positioned as an audio-first platform, Velvet curates engaging, cinematic, and imaginative audio content, predominantly in Hindi, with plans to introduce content in English and other Indian regional languages soon.

The lineup, featuring brands such as AXOR, Bata, Being Human, LEGO, The Souled Store, TVS NTORQ, Welspun, and more, spans across apparel, accessories, footwear, home essentials, and two-wheelers.

With Peppa Pig being a favorite among young audiences worldwide, this latest launch is expected to be a hit with both children and parents.

Running from 7th February to 16th February 2025, the campaign aims to bring moviegoers closer by helping them discover their unique love language through the world of cinema.

The collection will be available exclusively on A47.in starting February 7, 2025, giving fans an opportunity to own a piece of cinematic history ahead of the film’s release.