Nykaa Fashion?s lingerie and sleepwear brand, Nykd by Nykaa has expanded to launch its sub-brand Nykd All Day to offer athleisure, leisure and activewear for women.
According to McKinsey FashionScope, India is expected to welcome more than 300 international brands in the next two years and a number of these brands are Japan- based.
Under the new deal, PPl Apparel Group will design and manufacture Joe Boxer underwear and intimates, loungewear, and sleepwear for men, women, and kids.
The Souled Store is a popular name in pop culture merchandise stores and has etched their mark as a relevant and growing enterprise. Our conversation with Harsh Lal explores different avenues of licensing ventures and the expanding horizon.