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Tradition Meets Streetwear: Overlays Launches Bold New Jacket Collection
This collection is meticulously crafted using hand embroidery and hand-dyed fabrics, creating a fusion of Indian techniques and contemporary style.
STRCH Onboards Vaani Kapoor as Brand Ambassador for the World’s Softest Activewear Brand
he partnership highlights STRCH’s commitment to redefining activewear by focusing on comfort, functionality, and style, catering to the fitness-conscious audience.
Pilgrim Unveils Jennifer Winget as the Brand Ambassador for Skincare
This strategic move follows the brand’s recent partnership with Rashmika Mandanna for its haircare campaign, underscoring Pilgrim’s commitment to engaging multiple celebrity ambassadors to broaden its reach and connect with diverse audiences.
KT Professional Welcomes Jacqueline Fernandez as the Face of Its Premium Hair Care Range
As the brand ambassador, she will play a pivotal role in promoting KT Professional’s innovative offerings to consumers who seek salon-quality hair care solutions for their everyday needs.
The Pant Project Unveils Winter-Inspired Collection ‘Into the Woods’, Celebrating Quiet Sophistication
The collection features a range of patrician formal pants, tailored chinos, and bespoke cargo pants made from premium Merino Wool.
Taneira’s ‘For Beautiful Beginnings’ Captures the Essence of Indian Bridal Journeys
The campaign pays tribute to the emotional wave that unites brides from diverse backgrounds while celebrating the unique cultural nuances that define their individual paths.
Indriya by Aditya Birla Jewellery Unveils Timeless Diamond Campaign
The campaign draws inspiration from the everlasting allure of diamonds and their emotional significance in a woman’s life.
Rupa Footline Unveils Bold New Identity and Campaign to Redefine the Accessories Category
Catering to men, women, and children, the brand is introducing a fresh narrative aimed at connecting with the youthful audience.
Why Jiwoo’s Neaf Neaf and Kindlife Are the Perfect Duo for Indian Skincare
When Jiwoo’s Neaf Neaf joined hands with Kindlife, India’s favorite K-beauty platform, it wasn’t just a launch—it was the start of a skincare revolution tailored for Indian glow-getters.
Zydus Wellness Introduces Malaika Arora as Brand Ambassador for Sugar Free Green
With this partnership, Sugar Free Green aims to encourage consumers to adopt a healthier lifestyle while enjoying the sweet moments of life.