fashion licensing

Established in 1989 in East End of London, Carlton is renowned for manufacturing ladies fashion shoes. Since then the brand has evolved into a complete British lifestyle brand, adding acce...

Started off as a corporate gifting brand, Swiss Military has scaled up by leaps and bounds and is looking to become lifestyle brand in affordable luxury segment through brand licensing, told Anuj Sawh...

Mustang Socks & Accessories is one of the home grown brands that have come of ages. While they have successfully positioned socks as more of a fashion accessory, they have been an acti...

In a chat with License India, Sanjay Vakharia, Director - Marketing, Spykar talks about the the brand's licensing and merchandising program and ways to balance retail of the licensed merc...

Vrinda Oberai :VO: What is your take on the licensing activities in India? Where do you see India five years down the line?Michelle Minieri :MM: On one hand, entrepreneurs and manufacturers in In...

Vrinda Oberai :VO: What are your expectations from the two recent deals you’ve cracked?Ronak Sheth :RS: We have very high expectations from the two brands as they are both doing very well in th...

Sweta Pal :Who are your major retail partners?Roshini Bakshi :We want our fans across India to experience our brand and we reach them via different formats including hypermarkets, departmental st...

License India :What percentage of revenue is contributed from online?Anuj Sawhney :At present over 9 to 10% of our sale volume is generated pan-india from online sales. This percentage is constan...

Sweta Pal : Kindly share your perspective on the broader brand licensing industry and the growth opportunities.Neeta Lulla : I would like to highlight that brand licensing industry here is still at a...