desk_view
Licensing helps to get products at a cheaper price
Vrinda Oberai :VO: How do you see the future of licensing with respect to FMCG products and how it can help retailers explore various non-core categories in conjunction with reaching a variety of aud...
Symfollies made way to many kinds of product categories
Vrinda Oberai :VO: Which are the regions/countries where Symfollies is present currently with respect to business activities?Johan Casselman :JC: Symfollies is now sold in all continents to many ...
  • By - gargi
  • / 9 MIN READ
In Focus: Character licensing
Vrinda Oberai :Vrinda Oberai (VO): How important, in your opinion, is the kid’s wear market in India, when it comes to opportunities for Licensing and Merchandising (L&M)?Sandeep Dahiya :Sa...
Indians are reluctant to file for a patent
Akhilesh Kumar Rai, IP Head, AZB and Partners talks about India emerging as hot market for different genres of licensing etc. while emphasizing on ...
Share success stories to promote sports licensing
In a candid conversation with License India, Viren Rasquinha - the former captain of India's national field hockey team and CEO of Olympic Gold Quest shared his opinion about sports licens...
  • By - gargi
  • / 4 MIN READ