Brand licensing

The move is aimed at strengthening its brand connect with younger consumers and reinforcing its positioning as a key player in India's evolving beauty retail landscape.

The announcement coincides with Dylect’s upcoming entry into the in-car electronics segment, which will focus on improving driving safety, convenience, and user experience for Indian consumers.

The new Seawave model features a 40mm stainless steel case with an 8.6mm profile, aimed at offering a lightweight yet structured design suitable for daily wear as well as occasional use.

This partnership marks MG SELECT’s entry into premium lifestyle accessories, reinforcing its intent to connect luxury mobility with artisanal narratives.

This partnership brings together classic entertainment and modern street fashion, targeting a consumer base driven by nostalgia and pop culture relevance.

The show, held at Le Carreau Du Temple, brought global attention to Amiri’s theme of relaxed luxury and diverse influences, with Badshah emerging as a notable presence.

The company has debuted this feature with its Woodpecker Premium Beer range, marking a shift in packaging and consumption convenience within the domestic beer market.

This strategy also aims to reinforce Crocs’ relevance in emerging fashion and footwear markets, especially during high-traffic retail moments like the monsoon.

Designed to cater to consumers who use portable audio for house parties, road trips, and outdoor events, the SP-85 aligns with UBON’s broader retail strategy of delivering function-focused electronics with market appeal.

Max Factor’s product range includes foundation, compact powders, lipsticks, mascaras, and other essential makeup items designed to align with Indian skin tones and preferences.