Brand licensing

Harry & David, the online retailer for gourmet gifts, will sell gift boxes of Cinnabon cinnamon rolls on its website. The company will be offering three items from the cinnamon roll bakery chain, ...

Cartoon Network Enterprises has announced a collaboration with SilverPaw to create??Rick and Morty??pet products inspired by the Adult Swim series.The new collection will feature exclusive pro...

The OTT platforms are concerned about the entry of Disney into the video-on-demand streaming service with Disney+. It has triggered concerns among global players but in India as well.Presently, ther...

Snapdeal, India?s leading e-commerce marketplace, has joined the International Trademark Association (INTA), as part of its on-going efforts to support the protection of intellectual property on onl...

The Walt Disney Co. India has inked about 67 brands as sponsors for Frozen 2, its upcoming animated musical fantasy. This has been the highest number for an animation flick in the country to date.Th...

Gene Simmons,?Co-Founder of rock band KISS and entrepreneur, has announced its exclusive?global?licensing deal with IMG.Simmons said, ?IMG is the world?s leading licensing agency, and our aim...

NFL International has tied up with Peanuts Worldwide, Exim Representaciones Mexico and New Era for the NFL?s 100th?anniversary.During the 2019 NFL season, New Era will be introducing a line of Pe...

Pok?mon has partnered with the leading French men's fashion retailer Celio for a whole new Pok?mon by Celio?fashion collection.The new collection will be made available across Europe, the Middle ...

Studio 100 Media and Zapf Creation have signed an extensive international license agreement for CGI brand ?Heidi?. The cooperation includes puppets and plush figures of the characters from Studio ...

In a first on many fronts, Chelsea FC of England announced Friday their partnership with actor Arjun Kapoor for a fan-led talk show. Titled ?Out of the Blue?, the monthly show will be co-hosted by...