The collaboration promises to increase the already expansive product range of SPACES to offer users a more holistic home d?cor experience and inspire people to live a richer life at home.
The two companies will work together to source suitable games for IP integration of MGA brands, launching limited-time events or stand-alone games that engage current players and unlock new audiences.
IAM will develop a licensing program targeting motorcycle and car enthusiasts, automotive professionals, motorhome owners, and a growing outdoor and leisure market for families.
For this collaboration of the two well-known lifestyle brands, the Victorinox brand values of iconic design, functionality, quality, and innovation have been creatively combined with the expertise and know-how of the adidas design team.
As a watchmaker known for creating haute horlogerie pieces, Jacob and Co. is revered worldwide; and Ethos will now make its treasured watches accessible to the Indian market as its exclusive retailer.
The shop is known for its streetwear offerings and is owned by Wagmi-san, a digital artisan whose collections and NFT community recently welcomed the global sports brand.