Fashion and Lifestyle

The Max Fashion x Kalki Koechlin 'New New You' campaign is set to launch on 20th September and will be available at all Max Fashion stores across India as well as online.

This eagerly awaited collection is timed perfectly with the release of the highly anticipated Transformers One film, offering fans a fashionable way to celebrate the blockbuster movie.

Timed to coincide with the release of the latest episodes of Netflix’s Emily in Paris, the collection is a collaboration with Viacom 18 and is available at 260 select stores and online at Bata.com.

The collection’s packaging reflects the show's chic Parisian theme, featuring elements like hearts, croissants, airplanes, and the Eiffel Tower.

The bags are designed to seamlessly integrate into every woman’s lifestyle while reflecting the bold and unique personality of Gabriella Demetriades.

The Hush Puppies x Peanuts collection brings together two iconic characters: Hush Puppies’ beloved basset hound and Snoopy, the famous beagle from Peanuts.

ACK’s journey from book fairs and conventions to a direct retail format signals its commitment to growth and innovation.

Beyond just sneakers, the collection also includes other athletic-inspired footwear, ideal for those who seek versatility in their wardrobes.

The collection, developed in close collaboration between Zidane and Montblanc Artistic Director Marco Tomasetta, includes five meticulously designed pieces in classic black and a sophisticated green-hued pewter. 

The collection is highlighted by the Chuck 70 Wedge, which features a hidden 2.5-inch wedge heel integrated into the Chuck 70’s upper and midsole design.