Fronting the campaign is celebrated actor and style icon Sobhita Dhulipala, whose distinctive fashion sensibility and empowering presence perfectly align with the spirit of the collection.
The designs take cues from musical rhythms, disco aesthetics, stage lighting, and audio hardware, reimagining these elements into distinctive watch styles.
Taking the excitement up a notch, the launch includes a limited re-release of 20 pieces of the highly sought-after Casio Ring Watch—a collector's favorite that sold out within moments of its initial launch.
This latest reissue pays homage to the era of digital-analog hybrids, capturing the essence of retro fashion while incorporating contemporary upgrades for today’s watch enthusiasts.