Retail

The product portfolio includes both traditional and contemporary designs, catering to everyday wear as well as occasion-based purchases.

The new facility introduces the Jetts Black concept, a members-only boutique fitness offering focused on personalised training and premium services.

The brand has partnered with Essence Retail Maldives to introduce its lab-grown diamond collections across the country’s luxury retail network.

The brand offers sneakers designed with a focus on comfort and everyday use, while positioning itself around individual expression and community engagement.

The 5,000 sq ft store is designed to cater to the city’s evolving consumer base, with a focus on layout and in-store experience.

The launch saw strong customer turnout, indicating growing demand for the brand in the region.

The expansion reflects the company’s focus on increasing accessibility and strengthening its presence in high-traffic retail locations.

The company said its expansion will be focused on the north, east, and south regions of India, while store additions in the west will be limited.

The opening is part of the company’s expansion in key metro markets and aims to strengthen its presence in the city’s premium home furnishing segment.

The Preet Vihar store is located in a well-established residential and commercial area in East Delhi, targeting customers across bridal, festive, and everyday jewellery segments.