Hundred Cantabil Stores, On the Anvil!
Hundred Cantabil Stores, On the Anvil!

Being in business for a decade now, Cantabil has made its presence felt. Vijay Bansal, MD, Cantabil Retail India Ltd proudly shares his crisp retail journey with Neha Malhotra.

Through Cantabil we are promoting Italian fashion in India; the USP of Cantabil is its unique, distinctive and ultra comfortable clothing, which offers latest trends and lifestyle for today's intellectual men, female professionals and smart kids. Our range starts from the sophisticated formalwear, party-wear and ends at casuals and the ultracasual clothing.

We are mainly targeting middle class customers. At Cantabil, design is conceived as a process, which is very-closely linked to the consumer's choice. We constantly, review the demands of the customers and ensure it is conveyed to our creative teams in the most effective manner enabling them to come up with the clothing as per the customer’s requirement.

Inception

Cantabil, was launched in India in the year 2000. Today, it is the most admired name for the highest quality readymade garments in India, fully backed by its own manufacturing base as well as a wide network of more than 410 exclusive retail stores nationwide. Previously, we did face some competition but after a period of time, we were able to make a strong presence in the Indian retail market.

Our manufacturing units are located in Gurgaon and Delhi which produces five lakh pieces of clothes per month by using modern technology manufacturing quality cloth line. About 2500 employees are working with Cantabil Retail India Limited. Our products are manufactured with utmost care. 

Strategy

Keeping in mind the increasing demand of Indian consumers we offer various schemes at cantabil, for example flat 70 per cent discounts on our products and also schemes like Buy one get 4 free.

We are on the expansion path and thus we are planning to open 100 stores all over India. There will be many new launches and development at Cantabil, this year. Our turnover was Rs 150 crores, last fiscal and by the next financial year we are projecting the target of 250 crores.

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