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“Real market in India is the unorganised sector”

Dave Golding

Cellebrite is targeting organised and mom-and-pop stores in India

BY Payal Gulati | October 26, 2013 | comments ( 0 ) |

Speciality service across multiple products

Sayantan Nandi

HCL Care launches D2C initiative.

BY Sweta Pal | August 20, 2013 | comments ( 0 ) |

Marketing goes local

Amit Baid

Find the best offers around your location using Delight Circle.

BY Gunjan Piplani | September 24, 2012 | comments ( 0 ) |

Mobile payments: the way forward

Ajay Adiseshann

Paymate launches mobile payment application.

BY Neha Malhotra | August 01, 2012 | comments ( 2 ) |

With the launch of LACS Magnum tablets, the ever-evolving space has a new entry into the segment. We have with us Mr. M.D Jain, Managing Director, LACS MAGNUM taking us through the journey that the brand has made since its existence and the revamping

BY Aadeetya Sriram | August 23, 2011 | comments ( 0 ) |

It pays to be loyal!

Vikramjit Singh Sahaye

Companies have resorted to various privilege programs in order make the employees feel taken care of. benefitsPLUS is one such leading player that successfully manages Employee privilege programs for hundreds of corporate allowing employees to shop

BY Aadeetya Sriram | August 09, 2011 | comments ( 0 ) |

Book your entertainment bonanza

Ashish Hemrajani, Founder and CEO, Bookmyshow

India\'s premiere comprehensive ticketing, information and analysis solutions provider, Bookmyshow has been a revelation in the e-tailing segment. Mr. Ashish Hemrajani, Founder and CEO, Bookmyshow unveils the tactical brilliance and strategy of the

BY Aadeetya Sriram | April 11, 2011 | comments ( 0 ) |

Endorse your brand with BigCity

Mr. Bharat Surana, Co-founder & Head - Alliances Marketing

Big City Promotions is India’s premier tactical sales promotion and flexible incentives program agency. It is one of the most innovative experiential marketing companies, which creates high impact campaigns via travel, leisure and lifestyle

BY Aadeetya Sriram | March 01, 2011 | comments ( 4 ) |

Creating co dreamers

Jay Gupta

Having survived five years of highs and lows, The Loot has outgrown its small set up phase and building up to be a 600+ Company; No wonder, it has surely created a benchmark for itself in a unique way. Having started with one store, ‘The Loot’ has

BY Vrinda Oberai | December 17, 2010 | comments ( 0 ) |

Boost Indian Manufacturing

Kunal Ahooja

Spice Mobility, which considers rural market as the most important market for them and are constantly making products that have the features and the price point, which consumers at large can afford, recently launched their future ready smart phones

BY Varun Jain | October 16, 2010 | comments ( 0 ) |

Something for everyone!

Sanjay Sahni, Managing Director, Ritu Wears

Ritu Wears is one fashion house that has grown bigger and better since its inception. With its large lifestyle chain of stores, Sanjay Sahni, Managing Director, Ritu Wears shares the success story.

BY Neha Malhotra | February 18, 2010 | comments ( 0 ) |

Recreating retail design

Amit Vatta, Managing Director , Young Urban Professionals

Young Urban Professionals, a name that says it all. It is a fresh new perspective, a string attached to the real consumers in the real world, and a no-nonsense attitude towards work. Amit Vatta, Managing Director , Young Urban Professionals Pvt. Ltd

BY Neha Malhotra | January 08, 2010 | comments ( 3 ) |