While weddings have and will continue to be the strongest driver of jewellery sales in the country, ORRA has now taken an aggressive stance towards giving a larger share to bridal diamond jewellery within this segment.
The business of luxury resale is booming across geographies. Some analysts claim its the low price point that excites the young Luxury fashion consumers while fashion insiders say its the lust for a markdown that makes it exciting to shop.
Traditionally Infrastructure hassles and lack of clear guidelines along with high import duties & counterfeit market are few substantial reasons to prevent luxury retailers from directly investing in Indian markets.
Marketing of luxury products especially online continues to be a challenge in India. Consumers are comfortable shopping for regular consumption brands, they dont want to risk experimenting with expensive products and categories online.
Not only have salons increased their footfalls, the business of beauty is witnessing a revolution like never before. Brands launching make-up app, exclusive stores and at-home beauty services are catching up investors attentions too.
Jewellery businesses cannot function with small denomination notes. As jewellery sectors attracts mainly cash, but because of cash crunch, the demand for gems and jewellery is expected to decline for at least next two to three quarters.
Lack of organised retail has made way for sports good manufacturers to enter e-commerce. Though, online sports retail is a small segment but it is growing at a very fast pace with a growth rate of over 30 per cent.