Senior Correspondent, IndianRetailer.com & Retailer Magazine May 07, 2018 / 2 MIN READ
Online shopping platform, Amazon is reportedly going a step ahead to physically scan your body to show you the clothing which fits you perfectly.
The e-commerce giant is reportedly inviting customers (volunteers) to its New York office in order to keep a tab on their body shape and size over a 20-week period via 3D scanning.
These volunteers will visit twice a month in order to allow Amazon a better understanding of the changing human body, Digital Trends reported. In turn, Amazon will give them gift cards worth up to USD 250.
The idea behind this project is apparently to help Amazon provide you with the best fit of clothing and in turn, reduce the number of returns the company has to deal with on a daily basis.
According to recent data, brands like boAt, HP, Fireboltt, and Noise have emerged as the top favorites among consumers in Patna for consumer electronics.
This strategic collaboration aims to cater to the growing demand for Blaupunkt's premium and affordable televisions, extending their reach through seamless online retail across 19,000 pin codes in India.
The product lineup includes over 600 shades of Interior/Exterior, Wood and Metal paints, Primers/Undercoats, Paint Sprayers, Multipurpose Lubricants, and Craft supplies.
Amazon is committed to simplifying and enhancing accessibility to exports for businesses of all sizes, working towards the target of enabling $20 billion in cumulative e-commerce exports from India by 2025.
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