Senior Correspondent, IndianRetailer.com & Retailer Magazine Feb 08, 2019 / 2 MIN READ
Apple is planning to set up at least six large retail stores, in the range of 5,000 sq ft, in India this year. These large outlets, called Flagship Apple Premium Resellers (FAPR), will be launched three each in Delhi, NCR and Mumbai.
The large retail stores will be about three times larger than Apple's current average size of 1,500 sq ft in which it presently operates. The iPhone maker will open franchisee-operated FAPR outlets in the top Indian cities.
A top executive of a prominent mall said, "They are looking to open one store each in Delhi, Gurgaon and Noida in the NCR this year and three in Mumbai. Apple is not hung up on the 5,000 sq ft size and has indicated the company will make do with even 3,000 sq ft if it gets good locations in prominent malls with high footfalls."
Initially, Apple will introduce one large outlet each in Delhi and Mumbai for gauging the response to the experiment before adding more stores
Spanning approximately 1300 sq ft, this strategically located retail space is set to become the go-to destination for Apple enthusiasts and tech-savvy customers in the region.
The "Your best E.l.f." VisionOS app is designed to seamlessly merge digital content with the physical space, offering users an immersive three-dimensional (3D) experience that responds to intuitive hand and eye movements.
This store's aesthetics masterfully intertwine the rich cultural tapestry of Chennai with Apple's cutting-edge technology, resulting in an inspiring and immersive retail environment.
Spanning over 2,500 sq.ft., the store showcases the complete range of Apple products along with a wide variety of accessories on prominent display.
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