Cafe Coffee Day to install Sony PSP kiosks for enhanced in-cafe experience

Always committed to enhance its in-café experience for all age groups, Café Coffee Day, India’s largest retail chain of coffee cafes, has entered into an alliance with Sony’s PlayStation. Sony PSP will be setting up kiosk’s across Café Coffee Day’s outlets in Mumbai, Bengaluru and Delhi which will enable its youth patrons to have a first hand chance to experience true gaming entertainment while sipping on their favourite cup of coffee in a friendly and relaxed ambiance. PlayStation will also be giving away a PSP to a lucky winner selected through a lucky draw. Announcing the tie-up, Alok Gupta, Director, Café Coffee Day said, “We are delighted to partner with Sony PSP one of the world’s most popular gaming brand. A diverse variety of age groups visit the café on a daily basis. This will enable our youth patrons to have an enhanced in-café gaming experience and help us in bringing greater value to our customers and yet again establishing our brand promise that ‘a lot can happen over coffee’.”