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Celebration time at Pizza Hut

Leading casual dining restaurant brand, Pizza Hut unveils its new brand campaign called ‘what are you celebrating today?’ The campaign highlights Pizza Hut’s unique brand promise of


December 24, 2009  |  comments ( 0 )  | 
Celebration time at Pizza Hut

Leading casual dining restaurant brand, Pizza Hut unveils its new brand campaign called ‘what are you celebrating today?’ The campaign highlights Pizza Hut’s unique brand promise of changing everyday moments into celebrations.  The campaign showcases Pizza Hut as the perfect place to celebrate every small and big occasion in life. Be it from getting a new job to a new boss or a new girlfriend to being single again. Its main aim is to give its customers a moment of joy for celebrating small occasions which otherwise often gets ignored. It also highlights the thirty new menu offerings that go beyond just pizzas, sautéed pastas, starters, drinks and desserts. Through its light-hearted and fun approach, the campaign is expected to connect well with the young and old audience who can relate to the situations in the advertisements, and are always ready to celebrate their everyday achievements and challenges.  Speaking about the campaign, Anup Jain, Director Marketing, Yum! Restaurants India - Pizza Hut said, “Our new brand campaign promises to make people think of the small joys in life that can be celebrated and are often ignored. It highlights Pizza Hut as a perfect place to celebrate day-to-day moments with a comfortable setting and a wide range of menu offerings to choose from for most occasions, small or big. People are looking for the joy and experience of celebrations in everyday moment and we are here to provide them with just that.” “Through this campaign, we look forward to create a stronger emotional connect with our guests by inviting them to celebrate and share their happiness with us,” he added.  


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