Chogori expands Columbia brand retail footprint in India
Chogori expands Columbia brand retail footprint in India

New Delhi: Columbia Sportswear Company's exclusive Indian distributor Chogori India Retail has launched three new stores in India.

These stores are located at Satya Niketan, Khan Market in Delhi and Pacific mall in Dehradun.

'We are delighted to share the news of opening new stores in India. With the growing interest of people towards outdoor activities, we see huge potential in the outdoor industry. The market is growing rapidly, creating demand for products that feature cutting edge technology. Our aim is to keep our consumers comfortable as they explore the outdoors,' Hemant Sachdev, Founder CIRL and distributor, said.

With the launch of new stores, Chogori has now reached a total of 5 Columbia brand stores in India.

Chogori had signed an exclusive distribution agreement in 2013 with Columbia Sportswear Company covering retail, wholesale, and e-commerce sales of its Columbia brand.

Columbia's apparel is designed to enhance the outdoor experience with latest technologies.

At present, the Columbia brand is sold in 100 countries, including North & South America, Australia, Asia, Europe and Africa with over 13,000 retail doors worldwide.

 
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