Coolpad launches its new smartphone 'Note 5 Lite'

After expanding its play in the offline retail market, Chinese handset maker, Coolpad is expecting sales of 5 million units in India in the coming fiscal.

Coolpad has launched a new handset, Note 5 Lite priced at Rs 8,199.

Syed Tajuddin ,CEO, Coolpad India, said, "We have sold over 3 million smart phones in this fiscal and for the coming year, we hope to sell about 5 million. The sales this year came mostly from our online partner, Amazon but we have seen strong traction in offline retail as well."

Coolpad handsets are now available in physical retail stores across states like Karnataka, Andhra Pradesh, Telangana, Maharashtra and in Delhi-NCR.

Tajuddin said, "We had partnered Amazon itself who sell to retailers. What had started as a small pilot last year is now available across multiple states and we will soon extend this to Uttar Pradesh and Rajasthan as well."

This device will be available from March 21 on Amazon.in.

Tajuddin added, "While the industry's average selling price has gone up to about Rs 15,000, we continue to see strong demand for devices priced under Rs 12,000. The segment continues to see strong growth."