Corneliani partners in India

Ties up with OLS Luxury to re-establish brand.


Italian brand Corneliani, known for its suits and sports coats, has found a new partner in OLS Luxury. OLS is the luxury division of the Orissa Stevedores group, with which the Italian brand plans to reestablish its business in India. Corneliani first entered India in 2006 through partnership with Blues Clothing Company. Due to financial difficulties with the partner, the Italian brand ended its partnership after two years of operations. Global sales director Cristiano Corneliani, said “We have tried to support them, as we do with all of our partners, but in the end the only way to save the reputation of our brand was to find someone else to work with,” Corneliani has  four stores in India: one in New Delhi, two in Mumbai and one in Bangalore, and looking for further expanding in places like Chandigarh, Calcutta, Pune and Chennai in order to develop a strong retail network in at least seven or eight of the 14 cities, targeting at least 50 per cent of the affluent population.”