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DIPP rejects Decathlonís online plan

FDI in single brand does not permit online sales

Tags: retail, retailer, news, Decathlon

April 04, 2014  |  comments ( 0 )  | 
DIPP rejects Decathlonís online plan

The French sports goods retailer Decathlon's proposal to directly sell its goods via an online ‘platform’ has been rejected by Indian officials. The DIPP, the administrative ministry for foreign direct investment policy, told the company that the FDI policy on single-brand retail specifically doesn't allow online sales.


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