Craftsvilla, an online retailer of ethnic brands, is planning to make an investment of Rs 100 crore to open about 1,000 outlets in 2019.
The fashion e-tailer will be expanding through a combination of company-owned stores and shop-in-shops in large format stores and smaller multi-brand outlets.
Currently, Craftsvilla has 62 outlets. It will cross 75 by the end of 2018 in cities like Mumbai, Pune, Hyderabad, Kolkata, Kolhapur, Cochin, Coimbatore, Delhi, Varanasi and Chandigarh.
Manoj Gupta, CEO of Craftsvilla, said, "We are aggressively moving in both online and offline channels with a lean capex and operating model. Our customers like our products as we churn out designs very fast and distribute them quickly to our online and offline stores. Using unique models, we plan to disrupt ethnic retail in India."