Future group to launch Brand Factory online in February 2019

This will be Future Group's major online project in the e-commerce space.

Future Group will launch Brand Factory, its fashion discount retail chain, online in February 2019. This will be Future Group's major online project in the e-commerce space.

Kishore Biyani, CEO of Future Group, said, "In February, we would be launching one of our own online site brandfactory.in in February, which would be our biggest launch in e-commerce and online business."

"We are investing in the online business and trying to understand the space again. Today, if you look at our Hometown as a business, online business for us, which we are selling on other's site, this year we should be doing close to sell around Rs 100 crore," he added.