Game4u, the specialist game retail store from Milestone Games Pvt. Ltd., has teamed up with Make-A-Wish-Foundation and has launched Game4u at Hamleys. Children from Make-A-Wish-Foundation were given away Game4u gift hampers which were handed over by Jayont R. Sharma, CEO and Chairman of Milestone Interactive Group and Sudhir Pai, Sr. Vice President and Head, Hamleys.
Speaking at the launch event, Sharma says, “Game4u has always sought to improve lives of others whenever possible. This Diwali, we decided to partner with Make-A-Wish-Foundation wherein we fulfilled the wishes of kids who are battling life threatening illness. Diwali is the time when everyone expects gifts from family and friends and Game4u thought of making this festival of lights a special one for these kids by granting their wishes. These kids are undergoing treatment at hospitals and need some form of entertainment that will divert their thoughts from their illness and bring smiles on their face. Hence, we thought that a PlayStation Portable will undoubtedly be the best entertainment for them.”
During the launch event, kids were taken around the store and were informed about various games available and were also shown how to use PlayStation Portable. “We couldn’t be more proud to work with Make-A-Wish-Foundation in an attempt to help these children.” added Sharma.
Sudhir Pai says, “We are delighted to partner with Games4u, the pioneers of gaming in India. With this partnership, kids can now have an access to the latest games and experience it too. Hamleys is not just popular for being a toy store but it provides the whole magical experience. I am sure that the young and old alike will enjoy the whole new gaming experience at Hamleys.”
Commenting on the opening of Game4u at Hamleys, Sharma says, “Continuing the brand’s strategic expansion into key markets, we are thrilled to open our store at this location for our devoted customers in Mumbai and we look forward to introducing our new consumers to our high quality, gaming inspired products and services. Hamleys is internationally recognized as one of the top ten shopping destinations for all type of entertainment products, and we are thrilled to celebrate this launch with them.”